Identification of Facing Satisfaction Issues While Shopping Through Electronic Platforms in Gen-X and Y

COVID-19 has brought new norms for everyone, invading new patterns and behavior for marketers and buyers. The pandemic has brought new challenges inhibiting new behavior among consumers and forcing them to adopt more contemporary shopping across the globe, and online buying is one of them. The pres...

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Bibliographic Details
Main Author: Sunita Dwivedi
Format: Article
Language:English
Published: Universidad Alberto Hurtado 2023-10-01
Series:Journal of Technology Management & Innovation
Subjects:
Online Access:https://www.jotmi.org/index.php/GT/article/view/4238

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