Low-Fidelity Prototyping with Design Thinking in Higher Education Management in Japan: Impact on the Utility and Usability of a Student Exchange Program Brochure
A project using design thinking (DT) was conducted among internal stakeholders of a large state Japanese university to design a user-centric brochure promoting study abroad programs at francophone partner universities. The low-fidelity prototype and the final product created with DT were tested by a...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
MDPI AG
2023-01-01
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| Series: | Education Sciences |
| Subjects: | |
| Online Access: | https://www.mdpi.com/2227-7102/13/1/53 |
| Summary: | A project using design thinking (DT) was conducted among internal stakeholders of a large state Japanese university to design a user-centric brochure promoting study abroad programs at francophone partner universities. The low-fidelity prototype and the final product created with DT were tested by asking potential student-users to compare it with a standard brochure through two sets of surveys. Analysis of the quantitative and qualitative data revealed that low-fidelity prototyping was effective to enhance both the utility and usability of the final product. We also show how DT helped expose cognitive biases among designers. |
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| ISSN: | 2227-7102 |