Factors Affecting the Consumption of Fast Foods Among Women Based on the Social Cognitive Theory

Introduction: Fast-food consumption among Iranian families appears to be increasing probably due to urbanization, popularization of western-style diets and increased women's labor force participation. Few theory-based investigations have assessed the determinants of fast food consumption. There...

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Main Authors: Nooshin Beiranvandpour, Akram Karimi-Shahanjarini, Forouzan Rezapur-Shahkolai, Abbas Moghimbeigi
Format: Article
Language:fas
Published: Hamadan University of Medical Sciences 2014-06-01
Series:Journal of Education and Community Health
Subjects:
Online Access:http://jech.umsha.ac.ir/browse.php?a_id=26&slc_lang=en&sid=1&ftxt=1
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author Nooshin Beiranvandpour
Akram Karimi-Shahanjarini
Forouzan Rezapur-Shahkolai
Abbas Moghimbeigi
author_facet Nooshin Beiranvandpour
Akram Karimi-Shahanjarini
Forouzan Rezapur-Shahkolai
Abbas Moghimbeigi
author_sort Nooshin Beiranvandpour
collection DOAJ
description Introduction: Fast-food consumption among Iranian families appears to be increasing probably due to urbanization, popularization of western-style diets and increased women's labor force participation. Few theory-based investigations have assessed the determinants of fast food consumption. Therefore, the aim of this study was to determine the predictors of fast food consumption, based on the social cognitive theory (SCT) among women referred to health centers in Hamadan, West of Iran. Materials and Methods: This cross-sectional study was conducted using structured self-administered questionnaires on 384 women referred to 10 health centers in Hamadan city, Western of Iran. Health center was considered as a sampling unit and systematic random sampling method was applied to select health centers. Participants filled a questionnaire containing SCT constructs, an eight-item food frequency questionnaire, and demographic characteristics. Data was analyzed by independent T-test, one-way ANOVA, and multiple linear regression using SPSS-16. Results: The model could explain 21% of the variance in frequency of fast food consumption. Outcome expectations (p=0.04) and availability (p< 0.001) were the significant predictors. The career status of women was the only related demographic characteristic (p< 0.001). Conclusion: Interventions aimed to change outcome expectations and introducing nutritious alternatives to fast food could be promising to decrease the rate of fast-food consumption.
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spelling doaj.art-a55f7a8d5eb5439188f620843f2e2b8b2022-12-22T03:09:43ZfasHamadan University of Medical SciencesJournal of Education and Community Health2383-23122383-23122014-06-0111192610.20286/jech-010119Factors Affecting the Consumption of Fast Foods Among Women Based on the Social Cognitive TheoryNooshin Beiranvandpour0Akram Karimi-Shahanjarini1Forouzan Rezapur-Shahkolai2Abbas Moghimbeigi3Department of Public Health, School of Health, Hamadan University of Medical Sciences, Hamadan, Iran.Social Determinants of Health Research Center and Department of Public Health, School of Health, Hamadan University of Medical Sciences, Hamadan, Iran.Social Determinants of Health Research Center and Department of Public Health, School of Health, Hamadan University of Medical Sciences, Hamadan, Iran.Modeling of Non-communicable Disease Research Center and Department of Biostatistics and Epidemiology, School of Health, Hamadan University of Medical Sciences, Hamadan, IranIntroduction: Fast-food consumption among Iranian families appears to be increasing probably due to urbanization, popularization of western-style diets and increased women's labor force participation. Few theory-based investigations have assessed the determinants of fast food consumption. Therefore, the aim of this study was to determine the predictors of fast food consumption, based on the social cognitive theory (SCT) among women referred to health centers in Hamadan, West of Iran. Materials and Methods: This cross-sectional study was conducted using structured self-administered questionnaires on 384 women referred to 10 health centers in Hamadan city, Western of Iran. Health center was considered as a sampling unit and systematic random sampling method was applied to select health centers. Participants filled a questionnaire containing SCT constructs, an eight-item food frequency questionnaire, and demographic characteristics. Data was analyzed by independent T-test, one-way ANOVA, and multiple linear regression using SPSS-16. Results: The model could explain 21% of the variance in frequency of fast food consumption. Outcome expectations (p=0.04) and availability (p< 0.001) were the significant predictors. The career status of women was the only related demographic characteristic (p< 0.001). Conclusion: Interventions aimed to change outcome expectations and introducing nutritious alternatives to fast food could be promising to decrease the rate of fast-food consumption.http://jech.umsha.ac.ir/browse.php?a_id=26&slc_lang=en&sid=1&ftxt=1Fast FoodsEatingSocial Cognitive TheoryWomen
spellingShingle Nooshin Beiranvandpour
Akram Karimi-Shahanjarini
Forouzan Rezapur-Shahkolai
Abbas Moghimbeigi
Factors Affecting the Consumption of Fast Foods Among Women Based on the Social Cognitive Theory
Journal of Education and Community Health
Fast Foods
Eating
Social Cognitive Theory
Women
title Factors Affecting the Consumption of Fast Foods Among Women Based on the Social Cognitive Theory
title_full Factors Affecting the Consumption of Fast Foods Among Women Based on the Social Cognitive Theory
title_fullStr Factors Affecting the Consumption of Fast Foods Among Women Based on the Social Cognitive Theory
title_full_unstemmed Factors Affecting the Consumption of Fast Foods Among Women Based on the Social Cognitive Theory
title_short Factors Affecting the Consumption of Fast Foods Among Women Based on the Social Cognitive Theory
title_sort factors affecting the consumption of fast foods among women based on the social cognitive theory
topic Fast Foods
Eating
Social Cognitive Theory
Women
url http://jech.umsha.ac.ir/browse.php?a_id=26&slc_lang=en&sid=1&ftxt=1
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