Attribute Selection in Marketing: A Rough Set Approach
| Main Authors: | , , |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Elsevier
2010-03-01
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| Series: | IIMB Management Review |
| Online Access: | http://www.sciencedirect.com/science/article/pii/S0970389610000145 |
| _version_ | 1818303594529554432 |
|---|---|
| author | Sabita Mahapatra Sreekumar S.S. Mahapatra |
| author_facet | Sabita Mahapatra Sreekumar S.S. Mahapatra |
| author_sort | Sabita Mahapatra |
| collection | DOAJ |
| first_indexed | 2024-12-13T05:57:17Z |
| format | Article |
| id | doaj.art-a5cd0855d2984624a0ec6cb3817214e1 |
| institution | Directory Open Access Journal |
| issn | 0970-3896 |
| language | English |
| last_indexed | 2024-12-13T05:57:17Z |
| publishDate | 2010-03-01 |
| publisher | Elsevier |
| record_format | Article |
| series | IIMB Management Review |
| spelling | doaj.art-a5cd0855d2984624a0ec6cb3817214e12022-12-21T23:57:24ZengElsevierIIMB Management Review0970-38962010-03-01221210.1016/j.iimb.2010.04.007Attribute Selection in Marketing: A Rough Set ApproachSabita MahapatraSreekumarS.S. Mahapatrahttp://www.sciencedirect.com/science/article/pii/S0970389610000145 |
| spellingShingle | Sabita Mahapatra Sreekumar S.S. Mahapatra Attribute Selection in Marketing: A Rough Set Approach IIMB Management Review |
| title | Attribute Selection in Marketing: A Rough Set Approach |
| title_full | Attribute Selection in Marketing: A Rough Set Approach |
| title_fullStr | Attribute Selection in Marketing: A Rough Set Approach |
| title_full_unstemmed | Attribute Selection in Marketing: A Rough Set Approach |
| title_short | Attribute Selection in Marketing: A Rough Set Approach |
| title_sort | attribute selection in marketing a rough set approach |
| url | http://www.sciencedirect.com/science/article/pii/S0970389610000145 |
| work_keys_str_mv | AT sabitamahapatra attributeselectioninmarketingaroughsetapproach AT sreekumar attributeselectioninmarketingaroughsetapproach AT ssmahapatra attributeselectioninmarketingaroughsetapproach |