Unpacking shame management in politics: strategies for evoking and steps to mitigate the feeling of shame
ABSTRACTThis paper examines politicians’ publicly displayed emotional responses to the sex affair and resignation of a Member of the European Parliament, József Szájer, from Fidesz, Hungary’s one ruling party. The results of the qualitative analysis indicate that politicians displayed various combin...
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Format: | Article |
Language: | English |
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Taylor & Francis Group
2023-12-01
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Series: | Political Research Exchange |
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Online Access: | https://www.tandfonline.com/doi/10.1080/2474736X.2023.2221733 |
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author | Gabriella Szabó Balázs Kiss |
author_facet | Gabriella Szabó Balázs Kiss |
author_sort | Gabriella Szabó |
collection | DOAJ |
description | ABSTRACTThis paper examines politicians’ publicly displayed emotional responses to the sex affair and resignation of a Member of the European Parliament, József Szájer, from Fidesz, Hungary’s one ruling party. The results of the qualitative analysis indicate that politicians displayed various combinations of self-conscious moral emotions: shame, guilt, pride, and hubris. Inspired by the MOSS-SASD model and the shame compass concept, the research demonstrates that the representatives of the parliamentary opposition discredit Fidesz with shame, guilt, accusations of hubris, and vicarious shame. The ruling parties, in turn, attempted to salvage their reputation via strategies of shame acknowledgment, empathy appeal, shame detachment, and exhibiting pride/hubris. With this illustrative case study, we provide a deeper understanding of political shame management through communication. |
first_indexed | 2024-03-07T23:50:22Z |
format | Article |
id | doaj.art-a6341c9afa344845a30316f0c2d2b8b0 |
institution | Directory Open Access Journal |
issn | 2474-736X |
language | English |
last_indexed | 2024-03-07T23:50:22Z |
publishDate | 2023-12-01 |
publisher | Taylor & Francis Group |
record_format | Article |
series | Political Research Exchange |
spelling | doaj.art-a6341c9afa344845a30316f0c2d2b8b02024-02-19T07:29:04ZengTaylor & Francis GroupPolitical Research Exchange2474-736X2023-12-015110.1080/2474736X.2023.2221733Unpacking shame management in politics: strategies for evoking and steps to mitigate the feeling of shameGabriella Szabó0Balázs Kiss1Department of Political Behaviour, Centre for Social Sciences, Budapest, HungaryDepartment of Political Behaviour, Centre for Social Sciences, Budapest, HungaryABSTRACTThis paper examines politicians’ publicly displayed emotional responses to the sex affair and resignation of a Member of the European Parliament, József Szájer, from Fidesz, Hungary’s one ruling party. The results of the qualitative analysis indicate that politicians displayed various combinations of self-conscious moral emotions: shame, guilt, pride, and hubris. Inspired by the MOSS-SASD model and the shame compass concept, the research demonstrates that the representatives of the parliamentary opposition discredit Fidesz with shame, guilt, accusations of hubris, and vicarious shame. The ruling parties, in turn, attempted to salvage their reputation via strategies of shame acknowledgment, empathy appeal, shame detachment, and exhibiting pride/hubris. With this illustrative case study, we provide a deeper understanding of political shame management through communication.https://www.tandfonline.com/doi/10.1080/2474736X.2023.2221733Shame managementHungarypoliticspublic shamingself-conscious moral emotions |
spellingShingle | Gabriella Szabó Balázs Kiss Unpacking shame management in politics: strategies for evoking and steps to mitigate the feeling of shame Political Research Exchange Shame management Hungary politics public shaming self-conscious moral emotions |
title | Unpacking shame management in politics: strategies for evoking and steps to mitigate the feeling of shame |
title_full | Unpacking shame management in politics: strategies for evoking and steps to mitigate the feeling of shame |
title_fullStr | Unpacking shame management in politics: strategies for evoking and steps to mitigate the feeling of shame |
title_full_unstemmed | Unpacking shame management in politics: strategies for evoking and steps to mitigate the feeling of shame |
title_short | Unpacking shame management in politics: strategies for evoking and steps to mitigate the feeling of shame |
title_sort | unpacking shame management in politics strategies for evoking and steps to mitigate the feeling of shame |
topic | Shame management Hungary politics public shaming self-conscious moral emotions |
url | https://www.tandfonline.com/doi/10.1080/2474736X.2023.2221733 |
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