ANTI-CRISIS FACTORS OF COMPETITIVENESS OF SERVICE SECTOR ENTERPRISES

The transformation of the socio-economic conditions of the functioning of service enterprises caused by the spread of the COVID-19 pandemic and the resulting economic crisis, actualize the study of the possibilities of ensuring their competitiveness. The article gives the analysis of the genesis and...

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Main Author: I. A. Troyan
Format: Article
Language:English
Published: Publishing House of the State University of Management 2021-02-01
Series:Вестник университета
Subjects:
Online Access:https://vestnik.guu.ru/jour/article/view/2627
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author I. A. Troyan
author_facet I. A. Troyan
author_sort I. A. Troyan
collection DOAJ
description The transformation of the socio-economic conditions of the functioning of service enterprises caused by the spread of the COVID-19 pandemic and the resulting economic crisis, actualize the study of the possibilities of ensuring their competitiveness. The article gives the analysis of the genesis and development of the content of the category of enterprise competitiveness in the basic concepts of economic theory. The author proposes a definition of the competitiveness of a service enterprise. The paper analyses traditional basic factors of enterprise competitiveness as well as substantiates the anti-crisis factors of maintaining the competitive maintenance of a service sector enterprise in the context of the current economic crisis related to the COVID-19 pandemic, such as: digitalization of business and the process of providing services, customer focus, virtualization of the workforce, cybersecurity, and the use of opportunities of the state anti-crisis policy.
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spelling doaj.art-a6f96598376b47a5ad93e9f912c5d8cf2024-03-26T14:23:06ZengPublishing House of the State University of ManagementВестник университета1816-42772686-84152021-02-0101626910.26425/1816-4277-2021-1-62-691943ANTI-CRISIS FACTORS OF COMPETITIVENESS OF SERVICE SECTOR ENTERPRISESI. A. Troyan0V.I. Vernadsky Crimean Federal UniversityThe transformation of the socio-economic conditions of the functioning of service enterprises caused by the spread of the COVID-19 pandemic and the resulting economic crisis, actualize the study of the possibilities of ensuring their competitiveness. The article gives the analysis of the genesis and development of the content of the category of enterprise competitiveness in the basic concepts of economic theory. The author proposes a definition of the competitiveness of a service enterprise. The paper analyses traditional basic factors of enterprise competitiveness as well as substantiates the anti-crisis factors of maintaining the competitive maintenance of a service sector enterprise in the context of the current economic crisis related to the COVID-19 pandemic, such as: digitalization of business and the process of providing services, customer focus, virtualization of the workforce, cybersecurity, and the use of opportunities of the state anti-crisis policy.https://vestnik.guu.ru/jour/article/view/2627anti-crisis factorscompetitivenesscompetitiveness factorscovid-19digitalizationenterpriseservice sectorvirtualization
spellingShingle I. A. Troyan
ANTI-CRISIS FACTORS OF COMPETITIVENESS OF SERVICE SECTOR ENTERPRISES
Вестник университета
anti-crisis factors
competitiveness
competitiveness factors
covid-19
digitalization
enterprise
service sector
virtualization
title ANTI-CRISIS FACTORS OF COMPETITIVENESS OF SERVICE SECTOR ENTERPRISES
title_full ANTI-CRISIS FACTORS OF COMPETITIVENESS OF SERVICE SECTOR ENTERPRISES
title_fullStr ANTI-CRISIS FACTORS OF COMPETITIVENESS OF SERVICE SECTOR ENTERPRISES
title_full_unstemmed ANTI-CRISIS FACTORS OF COMPETITIVENESS OF SERVICE SECTOR ENTERPRISES
title_short ANTI-CRISIS FACTORS OF COMPETITIVENESS OF SERVICE SECTOR ENTERPRISES
title_sort anti crisis factors of competitiveness of service sector enterprises
topic anti-crisis factors
competitiveness
competitiveness factors
covid-19
digitalization
enterprise
service sector
virtualization
url https://vestnik.guu.ru/jour/article/view/2627
work_keys_str_mv AT iatroyan anticrisisfactorsofcompetitivenessofservicesectorenterprises