| Summary: | The digital transformation that we have witnessed in recent years seriously affects all spheres of public life, including economic processes. In the business landscape of the digital economy, new approaches to doing business are being actively formed, aimed more not at competition, but at mutually beneficial cooperation between market players. In order to develop, firms use an ecosystem business model, which is based on the association of a large number of organizations around one strong company in order to comprehensively meet the needs of customers. This is accompanied by a powerful synergistic effect and brings benefits to all participants in its composition. However, since the formation of business ecosystems is a fairly new trend in economic realities, a deep study of a number of issues is required, one of which is the assessment of the effectiveness of their activities.
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