Al-‘Anashir al-Dalaliyyah fi Ghilaf Aghdziyyah al-Mujammadah al-Halal: DirasahWashfiyyah Tahliliyyah
Most of Malaysians choose frozen food in their lives because of its quick preparation and availability. The indicative elements are usually displayed on the packaging of frozen food to know its components, method of preparation, production and expiry date. This study aims to discover the semantic el...
Main Authors: | , , , , |
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Format: | Article |
Language: | Arabic |
Published: |
Universitas Muhammadiyah Sumatera Barat
2023-06-01
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Series: | Tanwir Arabiyyah |
Subjects: | |
Online Access: | https://jurnal.umsb.ac.id/index.php/aflj/article/view/4199 |
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author | Zalika Adam Lubna binti Abdurrahman Jamal Abdul Nassir bin Shaari Nurul Aisyah binti Hasan Basri Youcef Nasser |
author_facet | Zalika Adam Lubna binti Abdurrahman Jamal Abdul Nassir bin Shaari Nurul Aisyah binti Hasan Basri Youcef Nasser |
author_sort | Zalika Adam |
collection | DOAJ |
description | Most of Malaysians choose frozen food in their lives because of its quick preparation and availability. The indicative elements are usually displayed on the packaging of frozen food to know its components, method of preparation, production and expiry date. This study aims to discover the semantic elements present in the packaging of frozen food, to know the semantic elements depicted and their role in this packaging, and to know the effects of the semantic elements on consumers. The study followed the descriptive analytical approach, which is the description of halal frozen food and the analysis of the interview conducted with the participants. This study consists of three participants to know the experiences and their attention on the semantic elements in the cover. The data was analyzed by extracting important insights using Atlas.ti. The results of the study indicated there of; The semantic elements in the packaging have an impact on consumers. The study ended with recommendations and suggestions. |
first_indexed | 2024-03-13T01:17:45Z |
format | Article |
id | doaj.art-a7d070a4b9df442ca09cca9e015d6a25 |
institution | Directory Open Access Journal |
issn | 2776-6063 2776-6071 |
language | Arabic |
last_indexed | 2024-03-13T01:17:45Z |
publishDate | 2023-06-01 |
publisher | Universitas Muhammadiyah Sumatera Barat |
record_format | Article |
series | Tanwir Arabiyyah |
spelling | doaj.art-a7d070a4b9df442ca09cca9e015d6a252023-07-05T08:51:36ZaraUniversitas Muhammadiyah Sumatera BaratTanwir Arabiyyah2776-60632776-60712023-06-0131354610.31869/aflj.v3i1.41993056Al-‘Anashir al-Dalaliyyah fi Ghilaf Aghdziyyah al-Mujammadah al-Halal: DirasahWashfiyyah TahliliyyahZalika Adam0Lubna binti Abdurrahman1Jamal Abdul Nassir bin Shaari2Nurul Aisyah binti Hasan Basri3Youcef Nasser4Universiti Sains Islam MalaysiaUniversitas Sain Islam MalaysiaUniversitas Sain Islam MalaysiaUniversitas Sain Islam MalaysiaInternational Islamic University MalaysiaMost of Malaysians choose frozen food in their lives because of its quick preparation and availability. The indicative elements are usually displayed on the packaging of frozen food to know its components, method of preparation, production and expiry date. This study aims to discover the semantic elements present in the packaging of frozen food, to know the semantic elements depicted and their role in this packaging, and to know the effects of the semantic elements on consumers. The study followed the descriptive analytical approach, which is the description of halal frozen food and the analysis of the interview conducted with the participants. This study consists of three participants to know the experiences and their attention on the semantic elements in the cover. The data was analyzed by extracting important insights using Atlas.ti. The results of the study indicated there of; The semantic elements in the packaging have an impact on consumers. The study ended with recommendations and suggestions.https://jurnal.umsb.ac.id/index.php/aflj/article/view/4199frozen foodsemantic elementspackaging, halal |
spellingShingle | Zalika Adam Lubna binti Abdurrahman Jamal Abdul Nassir bin Shaari Nurul Aisyah binti Hasan Basri Youcef Nasser Al-‘Anashir al-Dalaliyyah fi Ghilaf Aghdziyyah al-Mujammadah al-Halal: DirasahWashfiyyah Tahliliyyah Tanwir Arabiyyah frozen food semantic elements packaging, halal |
title | Al-‘Anashir al-Dalaliyyah fi Ghilaf Aghdziyyah al-Mujammadah al-Halal: DirasahWashfiyyah Tahliliyyah |
title_full | Al-‘Anashir al-Dalaliyyah fi Ghilaf Aghdziyyah al-Mujammadah al-Halal: DirasahWashfiyyah Tahliliyyah |
title_fullStr | Al-‘Anashir al-Dalaliyyah fi Ghilaf Aghdziyyah al-Mujammadah al-Halal: DirasahWashfiyyah Tahliliyyah |
title_full_unstemmed | Al-‘Anashir al-Dalaliyyah fi Ghilaf Aghdziyyah al-Mujammadah al-Halal: DirasahWashfiyyah Tahliliyyah |
title_short | Al-‘Anashir al-Dalaliyyah fi Ghilaf Aghdziyyah al-Mujammadah al-Halal: DirasahWashfiyyah Tahliliyyah |
title_sort | al anashir al dalaliyyah fi ghilaf aghdziyyah al mujammadah al halal dirasahwashfiyyah tahliliyyah |
topic | frozen food semantic elements packaging, halal |
url | https://jurnal.umsb.ac.id/index.php/aflj/article/view/4199 |
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