Pemanfaatan Aplikasi E-Marketing Pada PT Jeah Untuk Memenangkan Persaingan Usaha
The purpose of this research is to design a system that could give information to customers about the provided product and also as the order media. The research method used is based on the principle of The Seven Stages of Internet Marketing to create e-marketing application, also library research, f...
| Main Authors: | , , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Bina Nusantara University
2010-12-01
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| Series: | ComTech |
| Subjects: | |
| Online Access: | https://journal.binus.ac.id/index.php/comtech/article/view/2398 |
| _version_ | 1797710183544127488 |
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| author | Harijanto Pangestu Johan Johan Erick Wirawan Antonius Andri Widjaja Hendra Hendra |
| author_facet | Harijanto Pangestu Johan Johan Erick Wirawan Antonius Andri Widjaja Hendra Hendra |
| author_sort | Harijanto Pangestu |
| collection | DOAJ |
| description | The purpose of this research is to design a system that could give information to customers about the provided product and also as the order media. The research method used is based on the principle of The Seven Stages of Internet Marketing to create e-marketing application, also library research, field research, analysis and designing methodology by doing survey to PT JEAH and analyzing the result. So far, the transaction process of PT JEAH is done through manual that is customer came to the store to do purchase transaction. After the e-marketing application is done, it is hoped that could give better service to customers. E-marketing concept in this system will increase efficiency and affectivity especially into order process and product information to community. Based on the research, it is concluded that with this e-marketing application as the center information and purchase media, it is hoped that the company could get loyalty from the customers and gather new market in online users. |
| first_indexed | 2024-03-12T06:48:31Z |
| format | Article |
| id | doaj.art-a8482360d7d449c988c7249d82cd4a3c |
| institution | Directory Open Access Journal |
| issn | 2087-1244 2476-907X |
| language | English |
| last_indexed | 2024-03-12T06:48:31Z |
| publishDate | 2010-12-01 |
| publisher | Bina Nusantara University |
| record_format | Article |
| series | ComTech |
| spelling | doaj.art-a8482360d7d449c988c7249d82cd4a3c2023-09-03T00:27:16ZengBina Nusantara UniversityComTech2087-12442476-907X2010-12-011247749210.21512/comtech.v1i2.23981813Pemanfaatan Aplikasi E-Marketing Pada PT Jeah Untuk Memenangkan Persaingan UsahaHarijanto Pangestu0Johan Johan1Erick Wirawan2Antonius Andri Widjaja3Hendra Hendra4Bina Nusantara UniversityBina Nusantara UniversityBina Nusantara UniversityBina Nusantara UniversityBina Nusantara UniversityThe purpose of this research is to design a system that could give information to customers about the provided product and also as the order media. The research method used is based on the principle of The Seven Stages of Internet Marketing to create e-marketing application, also library research, field research, analysis and designing methodology by doing survey to PT JEAH and analyzing the result. So far, the transaction process of PT JEAH is done through manual that is customer came to the store to do purchase transaction. After the e-marketing application is done, it is hoped that could give better service to customers. E-marketing concept in this system will increase efficiency and affectivity especially into order process and product information to community. Based on the research, it is concluded that with this e-marketing application as the center information and purchase media, it is hoped that the company could get loyalty from the customers and gather new market in online users.https://journal.binus.ac.id/index.php/comtech/article/view/2398application, e-marketing |
| spellingShingle | Harijanto Pangestu Johan Johan Erick Wirawan Antonius Andri Widjaja Hendra Hendra Pemanfaatan Aplikasi E-Marketing Pada PT Jeah Untuk Memenangkan Persaingan Usaha ComTech application, e-marketing |
| title | Pemanfaatan Aplikasi E-Marketing Pada PT Jeah Untuk Memenangkan Persaingan Usaha |
| title_full | Pemanfaatan Aplikasi E-Marketing Pada PT Jeah Untuk Memenangkan Persaingan Usaha |
| title_fullStr | Pemanfaatan Aplikasi E-Marketing Pada PT Jeah Untuk Memenangkan Persaingan Usaha |
| title_full_unstemmed | Pemanfaatan Aplikasi E-Marketing Pada PT Jeah Untuk Memenangkan Persaingan Usaha |
| title_short | Pemanfaatan Aplikasi E-Marketing Pada PT Jeah Untuk Memenangkan Persaingan Usaha |
| title_sort | pemanfaatan aplikasi e marketing pada pt jeah untuk memenangkan persaingan usaha |
| topic | application, e-marketing |
| url | https://journal.binus.ac.id/index.php/comtech/article/view/2398 |
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