Comparative analysis of the views of management students and managers on the importance of creativity for work

Major mean of the paper is to present the importance of creativity as a factor of business performance of managers. In particular, this study aims to assess the research of creativity in particular innovation focused on the development and application of methods for its encouragement and learning. T...

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Main Authors: Kastratović Edita, Dragić Milan, Arsenijević Olja
Format: Article
Language:English
Published: Faculty of Business and Entrepreneurship, Belgrade 2022-01-01
Series:International Review
Subjects:
Online Access:https://scindeks-clanci.ceon.rs/data/pdf/2217-9739/2022/2217-97392203018K.pdf
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author Kastratović Edita
Dragić Milan
Arsenijević Olja
author_facet Kastratović Edita
Dragić Milan
Arsenijević Olja
author_sort Kastratović Edita
collection DOAJ
description Major mean of the paper is to present the importance of creativity as a factor of business performance of managers. In particular, this study aims to assess the research of creativity in particular innovation focused on the development and application of methods for its encouragement and learning. The study draws up the empirical research with the subject related to the extent and flexibility of a psychological characteristic of managers as a significant factor in their business success. The goals were to establish the nature of the relationship between the psychological factors of the business performance of managers and creativity and launching practical activities and actioncy by which we could encourage and develop creativity. The research found that not all components of the creative process are equally important for managers and opened new issues related to examining the direction from which factors make it difficult to express creativity. Additional discussions related to some questions about creativity may be conceived. In order to create a creative work, it is necessary to discover and define problems in situations when others do not see the problem.
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spelling doaj.art-a86daac1a0d2402b9f0158ff3705da5c2023-03-07T19:41:13ZengFaculty of Business and Entrepreneurship, BelgradeInternational Review2217-97392560-33532022-01-0120223-418232217-97392203018KComparative analysis of the views of management students and managers on the importance of creativity for workKastratović Edita0Dragić Milan1Arsenijević Olja2https://orcid.org/0000-0002-0465-0508Faculty of Business Economics and Entrepreneurship, Belgrade, SerbiaFaculty of Business Economics and Entrepreneurship, Belgrade, SerbiaInstitut of Serbian Culture-Priština, Leposavić, SerbiaMajor mean of the paper is to present the importance of creativity as a factor of business performance of managers. In particular, this study aims to assess the research of creativity in particular innovation focused on the development and application of methods for its encouragement and learning. The study draws up the empirical research with the subject related to the extent and flexibility of a psychological characteristic of managers as a significant factor in their business success. The goals were to establish the nature of the relationship between the psychological factors of the business performance of managers and creativity and launching practical activities and actioncy by which we could encourage and develop creativity. The research found that not all components of the creative process are equally important for managers and opened new issues related to examining the direction from which factors make it difficult to express creativity. Additional discussions related to some questions about creativity may be conceived. In order to create a creative work, it is necessary to discover and define problems in situations when others do not see the problem.https://scindeks-clanci.ceon.rs/data/pdf/2217-9739/2022/2217-97392203018K.pdfcreativitylateral thinkingorganizational culturespecial forms of training
spellingShingle Kastratović Edita
Dragić Milan
Arsenijević Olja
Comparative analysis of the views of management students and managers on the importance of creativity for work
International Review
creativity
lateral thinking
organizational culture
special forms of training
title Comparative analysis of the views of management students and managers on the importance of creativity for work
title_full Comparative analysis of the views of management students and managers on the importance of creativity for work
title_fullStr Comparative analysis of the views of management students and managers on the importance of creativity for work
title_full_unstemmed Comparative analysis of the views of management students and managers on the importance of creativity for work
title_short Comparative analysis of the views of management students and managers on the importance of creativity for work
title_sort comparative analysis of the views of management students and managers on the importance of creativity for work
topic creativity
lateral thinking
organizational culture
special forms of training
url https://scindeks-clanci.ceon.rs/data/pdf/2217-9739/2022/2217-97392203018K.pdf
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AT arsenijevicolja comparativeanalysisoftheviewsofmanagementstudentsandmanagersontheimportanceofcreativityforwork