Using Behavioural Insights to Promote Food Waste Recycling in Urban Households—Evidence From a Longitudinal Field Experiment

Using Behavioural Insights to Promote Food Waste Recycling in Urban Households—Evidence From a Longitudinal Field Experiment

Promoting pro-environmental behaviour amongst urban dwellers is one of today's greatest sustainability challenges. The aim of this study is to test whether an information intervention, designed based on theories from environmental psychology and behavioural economics, can be effective in promot...

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Bibliographic Details
Main Authors: Noah Linder, Therese Lindahl, Sara Borgström
Format: Article
Language:English
Published: Frontiers Media S.A. 2018-03-01
Series:Frontiers in Psychology
Subjects:
pro-environmental behaviour
nudging
community-based social marketing
food waste recycling
natural field experiment
longitudinal
Online Access:http://journal.frontiersin.org/article/10.3389/fpsyg.2018.00352/full

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