Consumers' food choice and quality perception: Comparative analysis of selected Central European countries
Food quality and safety belong to the most important factors of building the image of the product, brand, or country of origin at the local, regional or global markets. The main aim of the paper is to compare the food products quality perception in the selected countries of Central Europe: Poland, t...
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Format: | Article |
Language: | English |
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Czech Academy of Agricultural Sciences
2011-10-01
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Series: | Agricultural Economics (AGRICECON) |
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Online Access: | https://agricecon.agriculturejournals.cz/artkey/age-201110-0004_consumers-food-choice-and-quality-perception-comparative-analysis-of-selected-central-european-countries.php |
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author | Elena HORSKÁ Johana ÜRGEOVÁ Renata PROKEINOVÁ |
author_facet | Elena HORSKÁ Johana ÜRGEOVÁ Renata PROKEINOVÁ |
author_sort | Elena HORSKÁ |
collection | DOAJ |
description | Food quality and safety belong to the most important factors of building the image of the product, brand, or country of origin at the local, regional or global markets. The main aim of the paper is to compare the food products quality perception in the selected countries of Central Europe: Poland, the Slovak Republic and the Czech Republic. Different aspects of the food products quality perception were considered during our research as food hygiene, product safety, taste, brand, quality mark and safety processes in food manufacturing. The methodical approaches of the paper are based on the questionnaire survey, and, consequently, the cluster analysis defining the consumer's perception typology. The computations were processed by using the statistical program SAS. The research results point at the food hygiene as the most important qualitative factor for the respondents in all three countries. On the other hand, the packing as a factor is considered as of either a less importance or an irrelevant one in terms of the product quality perception. |
first_indexed | 2024-04-10T08:39:38Z |
format | Article |
id | doaj.art-aa54d3c430a34b0fbcea40beeb4cc310 |
institution | Directory Open Access Journal |
issn | 0139-570X 1805-9295 |
language | English |
last_indexed | 2024-04-10T08:39:38Z |
publishDate | 2011-10-01 |
publisher | Czech Academy of Agricultural Sciences |
record_format | Article |
series | Agricultural Economics (AGRICECON) |
spelling | doaj.art-aa54d3c430a34b0fbcea40beeb4cc3102023-02-23T03:24:05ZengCzech Academy of Agricultural SciencesAgricultural Economics (AGRICECON)0139-570X1805-92952011-10-01571049349910.17221/103/2011-AGRICECONage-201110-0004Consumers' food choice and quality perception: Comparative analysis of selected Central European countriesElena HORSKÁ0Johana ÜRGEOVÁ1Renata PROKEINOVÁ2Department of Marketing, Faculty of Economics and Management, Slovak University of Agriculture, Nitra, Slovak RepublicDepartment of Marketing, Faculty of Economics and Management, Slovak University of Agriculture, Nitra, Slovak RepublicDepartment of Statistics and Operation Research Faculty of Economics and Management, Slovak University of Agriculture, Nitra, Slovak RepublicFood quality and safety belong to the most important factors of building the image of the product, brand, or country of origin at the local, regional or global markets. The main aim of the paper is to compare the food products quality perception in the selected countries of Central Europe: Poland, the Slovak Republic and the Czech Republic. Different aspects of the food products quality perception were considered during our research as food hygiene, product safety, taste, brand, quality mark and safety processes in food manufacturing. The methodical approaches of the paper are based on the questionnaire survey, and, consequently, the cluster analysis defining the consumer's perception typology. The computations were processed by using the statistical program SAS. The research results point at the food hygiene as the most important qualitative factor for the respondents in all three countries. On the other hand, the packing as a factor is considered as of either a less importance or an irrelevant one in terms of the product quality perception.https://agricecon.agriculturejournals.cz/artkey/age-201110-0004_consumers-food-choice-and-quality-perception-comparative-analysis-of-selected-central-european-countries.phpfood productquality factorperceptioncluster analysisdendogram |
spellingShingle | Elena HORSKÁ Johana ÜRGEOVÁ Renata PROKEINOVÁ Consumers' food choice and quality perception: Comparative analysis of selected Central European countries Agricultural Economics (AGRICECON) food product quality factor perception cluster analysis dendogram |
title | Consumers' food choice and quality perception: Comparative analysis of selected Central European countries |
title_full | Consumers' food choice and quality perception: Comparative analysis of selected Central European countries |
title_fullStr | Consumers' food choice and quality perception: Comparative analysis of selected Central European countries |
title_full_unstemmed | Consumers' food choice and quality perception: Comparative analysis of selected Central European countries |
title_short | Consumers' food choice and quality perception: Comparative analysis of selected Central European countries |
title_sort | consumers food choice and quality perception comparative analysis of selected central european countries |
topic | food product quality factor perception cluster analysis dendogram |
url | https://agricecon.agriculturejournals.cz/artkey/age-201110-0004_consumers-food-choice-and-quality-perception-comparative-analysis-of-selected-central-european-countries.php |
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