Issues About Marketing Journals’ Special Issues
A special issue (SI) of an academic journal is a collection of articles on a specific research topic or theme, guest-edited by experts in the field. These SIs are becoming increasingly popular among marketing journals. Surprisingly, this group includes the discipline’s top-tier and top journals. But...
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Format: | Article |
Language: | English |
Published: |
The Bucharest University of Economic Studies Publishing House
2022-11-01
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Series: | Journal of Emerging Trends in Marketing and Management |
Subjects: | |
Online Access: | http://www.etimm.ase.ro/RePEc/aes/jetimm/2022/ETIMM_V01_2022_45.pdf |