OPPORTUNITIES FOR TOURIST CONECTION MUNICIPALITIES MALI ZVORNIK AND ZVORNIK, AS A FORM OF STRENGTHENING CROSS-BORDER COOPERATION BETWEEN SERBIA AND BOSNIA & HERCEGOVINA

The paper insists on the fact that it is necessary that the municipality of Zvornik in Bosnia and Mali Zvornik in the Republic of Serbia, acting in the market as a unique tourist destination. In this sense, emphasis is placed on complementarity in all marketing and strategic management steps, polic...

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Main Authors: Predrag Vuković, Nataša Cecić, Slavica Arsić
Format: Article
Language:English
Published: Naučno društvo agrarnih ekonomista Balkana, Beograd; Institut za ekonomiku poljoprivrede, Beograd i Akademija ekonomskih nauka, Bukurešt 2011-12-01
Series:Ekonomika Poljoprivrede (1979)
Subjects:
Online Access:https://www.ea.bg.ac.rs/index.php/EA/article/view/776
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author Predrag Vuković
Nataša Cecić
Slavica Arsić
author_facet Predrag Vuković
Nataša Cecić
Slavica Arsić
author_sort Predrag Vuković
collection DOAJ
description The paper insists on the fact that it is necessary that the municipality of Zvornik in Bosnia and Mali Zvornik in the Republic of Serbia, acting in the market as a unique tourist destination. In this sense, emphasis is placed on complementarity in all marketing and strategic management steps, policies, plans and organization of tourism. The priority goal ahead of the two brotherly municipalities, is to clearly present the natural and anthropogenic resources to enrich the tourist with adequate performance and organization. The emphasis of the offer must be placed in an appropriate quality of service and marketing and management approach as an imperative request, to market resources and valorise. It is necessary that declarative long-standing support for the development of tourism practically comes to life and multiplied the effects that tourism brings to the overall economic and social life, it is realistic to expect investors will quickly return. The aim is therefore to highlight the potential strategic directions for the future development of tourism in Mali Zvornik municipalities in Serbia and Zvornik in Bosnia with an emphasis on the implementation of integrated marketing and management approaches in the tourism market. With the right to expect that if the obvious great potential for further tourism development and assess the practical, contribute to the development of the entire area that is today from a number of reasons, is burdened with many negative tendencies.
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publishDate 2011-12-01
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spelling doaj.art-ab0a464579a64dc383fab17b8e6e92e22023-05-17T16:59:33ZengNaučno društvo agrarnih ekonomista Balkana, Beograd; Institut za ekonomiku poljoprivrede, Beograd i Akademija ekonomskih nauka, BukureštEkonomika Poljoprivrede (1979)0352-34622334-84532011-12-01581 Book 2OPPORTUNITIES FOR TOURIST CONECTION MUNICIPALITIES MALI ZVORNIK AND ZVORNIK, AS A FORM OF STRENGTHENING CROSS-BORDER COOPERATION BETWEEN SERBIA AND BOSNIA & HERCEGOVINAPredrag Vuković0Nataša Cecić1Slavica Arsić2Institute of Agricultural Economics, BelgradeInstitute of Agricultural Economics, BelgradeInstitute of Agricultural Economics, Belgrade The paper insists on the fact that it is necessary that the municipality of Zvornik in Bosnia and Mali Zvornik in the Republic of Serbia, acting in the market as a unique tourist destination. In this sense, emphasis is placed on complementarity in all marketing and strategic management steps, policies, plans and organization of tourism. The priority goal ahead of the two brotherly municipalities, is to clearly present the natural and anthropogenic resources to enrich the tourist with adequate performance and organization. The emphasis of the offer must be placed in an appropriate quality of service and marketing and management approach as an imperative request, to market resources and valorise. It is necessary that declarative long-standing support for the development of tourism practically comes to life and multiplied the effects that tourism brings to the overall economic and social life, it is realistic to expect investors will quickly return. The aim is therefore to highlight the potential strategic directions for the future development of tourism in Mali Zvornik municipalities in Serbia and Zvornik in Bosnia with an emphasis on the implementation of integrated marketing and management approaches in the tourism market. With the right to expect that if the obvious great potential for further tourism development and assess the practical, contribute to the development of the entire area that is today from a number of reasons, is burdened with many negative tendencies. https://www.ea.bg.ac.rs/index.php/EA/article/view/776tourism, destination, management, rural areas
spellingShingle Predrag Vuković
Nataša Cecić
Slavica Arsić
OPPORTUNITIES FOR TOURIST CONECTION MUNICIPALITIES MALI ZVORNIK AND ZVORNIK, AS A FORM OF STRENGTHENING CROSS-BORDER COOPERATION BETWEEN SERBIA AND BOSNIA & HERCEGOVINA
Ekonomika Poljoprivrede (1979)
tourism, destination, management, rural areas
title OPPORTUNITIES FOR TOURIST CONECTION MUNICIPALITIES MALI ZVORNIK AND ZVORNIK, AS A FORM OF STRENGTHENING CROSS-BORDER COOPERATION BETWEEN SERBIA AND BOSNIA & HERCEGOVINA
title_full OPPORTUNITIES FOR TOURIST CONECTION MUNICIPALITIES MALI ZVORNIK AND ZVORNIK, AS A FORM OF STRENGTHENING CROSS-BORDER COOPERATION BETWEEN SERBIA AND BOSNIA & HERCEGOVINA
title_fullStr OPPORTUNITIES FOR TOURIST CONECTION MUNICIPALITIES MALI ZVORNIK AND ZVORNIK, AS A FORM OF STRENGTHENING CROSS-BORDER COOPERATION BETWEEN SERBIA AND BOSNIA & HERCEGOVINA
title_full_unstemmed OPPORTUNITIES FOR TOURIST CONECTION MUNICIPALITIES MALI ZVORNIK AND ZVORNIK, AS A FORM OF STRENGTHENING CROSS-BORDER COOPERATION BETWEEN SERBIA AND BOSNIA & HERCEGOVINA
title_short OPPORTUNITIES FOR TOURIST CONECTION MUNICIPALITIES MALI ZVORNIK AND ZVORNIK, AS A FORM OF STRENGTHENING CROSS-BORDER COOPERATION BETWEEN SERBIA AND BOSNIA & HERCEGOVINA
title_sort opportunities for tourist conection municipalities mali zvornik and zvornik as a form of strengthening cross border cooperation between serbia and bosnia hercegovina
topic tourism, destination, management, rural areas
url https://www.ea.bg.ac.rs/index.php/EA/article/view/776
work_keys_str_mv AT predragvukovic opportunitiesfortouristconectionmunicipalitiesmalizvornikandzvornikasaformofstrengtheningcrossbordercooperationbetweenserbiaandbosniahercegovina
AT natasacecic opportunitiesfortouristconectionmunicipalitiesmalizvornikandzvornikasaformofstrengtheningcrossbordercooperationbetweenserbiaandbosniahercegovina
AT slavicaarsic opportunitiesfortouristconectionmunicipalitiesmalizvornikandzvornikasaformofstrengtheningcrossbordercooperationbetweenserbiaandbosniahercegovina