Managing substitutive and complementary technologies in cultural institutions: Market/mission perspectives

Digitalization and artificial intelligence are changing modern business organizations. New technologies help to analyze business environment, track customers, control work performance and improve prod-ucts. The aforementioned phenomenon has received considerably little attention in current literatur...

Full description

Bibliographic Details
Main Authors: Artur Modlinski, Luis Moreira Pinto
Format: Article
Language:English
Published: University of Split, Faculty of Economics 2020-01-01
Series:Management : Journal of Contemporary Management Issues
Subjects:
Online Access:https://hrcak.srce.hr/file/354833
_version_ 1797207149880803328
author Artur Modlinski
Luis Moreira Pinto
author_facet Artur Modlinski
Luis Moreira Pinto
author_sort Artur Modlinski
collection DOAJ
description Digitalization and artificial intelligence are changing modern business organizations. New technologies help to analyze business environment, track customers, control work performance and improve prod-ucts. The aforementioned phenomenon has received considerably little attention in current literature on culture management. Our goal is to find (1) what types of technologies are used by cultural institutions (CIs) and (2) for what reason. The hypothesis of the article is that CIs use various technologies and tools. Websites, leaflets and audiovisual materials of 139 CIs around the world (theaters, art galleries, opera houses, museums) were analyzed. It was found that CIs use both complementary (CT) as well as substitutive technologies (ST) for managerial and mission-oriented purposes. In our article, the matrix of technologies used by CIs is proposed. Our findings suggest that CIs adapt to changing technological environment by implementing tools that support them in the mission’s fulfillment and management. Moreover, new technologies are used by CIs as both employees’ reinforcement as well as their replace-ment.
first_indexed 2024-04-24T09:18:20Z
format Article
id doaj.art-ab3c8f1c55124019b59f3cee92e1b167
institution Directory Open Access Journal
issn 1331-0194
1846-3363
language English
last_indexed 2024-04-24T09:18:20Z
publishDate 2020-01-01
publisher University of Split, Faculty of Economics
record_format Article
series Management : Journal of Contemporary Management Issues
spelling doaj.art-ab3c8f1c55124019b59f3cee92e1b1672024-04-15T16:27:11ZengUniversity of Split, Faculty of EconomicsManagement : Journal of Contemporary Management Issues1331-01941846-33632020-01-0125Special issue11010.30924/mjcmi.25.s.2Managing substitutive and complementary technologies in cultural institutions: Market/mission perspectivesArtur Modlinski0Luis Moreira Pinto1University of Łódź, Faculty of Management, Department of Management, Łódź, PolandBeira Interior (UBI) University, Covilhã, PortugalDigitalization and artificial intelligence are changing modern business organizations. New technologies help to analyze business environment, track customers, control work performance and improve prod-ucts. The aforementioned phenomenon has received considerably little attention in current literature on culture management. Our goal is to find (1) what types of technologies are used by cultural institutions (CIs) and (2) for what reason. The hypothesis of the article is that CIs use various technologies and tools. Websites, leaflets and audiovisual materials of 139 CIs around the world (theaters, art galleries, opera houses, museums) were analyzed. It was found that CIs use both complementary (CT) as well as substitutive technologies (ST) for managerial and mission-oriented purposes. In our article, the matrix of technologies used by CIs is proposed. Our findings suggest that CIs adapt to changing technological environment by implementing tools that support them in the mission’s fulfillment and management. Moreover, new technologies are used by CIs as both employees’ reinforcement as well as their replace-ment.https://hrcak.srce.hr/file/354833culture managementtechnologyartificial intelligencecultural studiesheritage managementdigitalization
spellingShingle Artur Modlinski
Luis Moreira Pinto
Managing substitutive and complementary technologies in cultural institutions: Market/mission perspectives
Management : Journal of Contemporary Management Issues
culture management
technology
artificial intelligence
cultural studies
heritage management
digitalization
title Managing substitutive and complementary technologies in cultural institutions: Market/mission perspectives
title_full Managing substitutive and complementary technologies in cultural institutions: Market/mission perspectives
title_fullStr Managing substitutive and complementary technologies in cultural institutions: Market/mission perspectives
title_full_unstemmed Managing substitutive and complementary technologies in cultural institutions: Market/mission perspectives
title_short Managing substitutive and complementary technologies in cultural institutions: Market/mission perspectives
title_sort managing substitutive and complementary technologies in cultural institutions market mission perspectives
topic culture management
technology
artificial intelligence
cultural studies
heritage management
digitalization
url https://hrcak.srce.hr/file/354833
work_keys_str_mv AT arturmodlinski managingsubstitutiveandcomplementarytechnologiesinculturalinstitutionsmarketmissionperspectives
AT luismoreirapinto managingsubstitutiveandcomplementarytechnologiesinculturalinstitutionsmarketmissionperspectives