Development of Tourism and Changing Cultural Patterns in Rural Areas (Case Study: Asiabsar village, City of Behshahr, Mazandaran Province)

One of the forms of tourism that has always attracted many people in our country is rural tourism. Tourism is a phenomenon that increases social interaction and increased social interactions can affect people's attitudes and behavior and this extension provides the possibility of cultural chang...

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Main Authors: Mahdi Karoubi, Shima Bazrafshan
Format: Article
Language:fas
Published: Iranian Institute for Social and Cultural Studies 2015-09-01
Series:Taḥqīqāt-i Farhangī-i Īrān
Subjects:
Online Access:http://www.jicr.ir/article_193_a580986147101a4cd91093272bfe01f5.pdf
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author Mahdi Karoubi
Shima Bazrafshan
author_facet Mahdi Karoubi
Shima Bazrafshan
author_sort Mahdi Karoubi
collection DOAJ
description One of the forms of tourism that has always attracted many people in our country is rural tourism. Tourism is a phenomenon that increases social interaction and increased social interactions can affect people's attitudes and behavior and this extension provides the possibility of cultural change. The Asiabsar village located in the Mazandaran province has been one of the tourism destinations in recent years. This study aimed to investigate cultural changes of the natives of mentioned Village which are caused by interactions with tourists. The method used to collect data in this research was survey. Data collection instrument was structured questionnaire and the obtained data were analyzed using the SPSS statistical software. The average test was used to investigate the correlation between tourism and cultural change components. Findings from this study suggest that tourism involved in changing the style of clothing, food consumption, expanding consumerism, language and local dialect and style of wedding in the village.
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spelling doaj.art-ab723b09bf044abc9d523c196361f7db2023-02-01T12:45:54ZfasIranian Institute for Social and Cultural StudiesTaḥqīqāt-i Farhangī-i Īrān2008-18472476-50582015-09-0182739410.7508/ijcr.2015.30.003193Development of Tourism and Changing Cultural Patterns in Rural Areas (Case Study: Asiabsar village, City of Behshahr, Mazandaran Province)Mahdi Karoubi0Shima Bazrafshan1Associate Profeser, Department of Tourism Management, Allameh Tabatabai UniversityM.A. of Tourism Management, Allameh Tabatabai University, (Correspondent Author)One of the forms of tourism that has always attracted many people in our country is rural tourism. Tourism is a phenomenon that increases social interaction and increased social interactions can affect people's attitudes and behavior and this extension provides the possibility of cultural change. The Asiabsar village located in the Mazandaran province has been one of the tourism destinations in recent years. This study aimed to investigate cultural changes of the natives of mentioned Village which are caused by interactions with tourists. The method used to collect data in this research was survey. Data collection instrument was structured questionnaire and the obtained data were analyzed using the SPSS statistical software. The average test was used to investigate the correlation between tourism and cultural change components. Findings from this study suggest that tourism involved in changing the style of clothing, food consumption, expanding consumerism, language and local dialect and style of wedding in the village.http://www.jicr.ir/article_193_a580986147101a4cd91093272bfe01f5.pdfrural tourismcultural patterns changevillageasiabsar village
spellingShingle Mahdi Karoubi
Shima Bazrafshan
Development of Tourism and Changing Cultural Patterns in Rural Areas (Case Study: Asiabsar village, City of Behshahr, Mazandaran Province)
Taḥqīqāt-i Farhangī-i Īrān
rural tourism
cultural patterns change
village
asiabsar village
title Development of Tourism and Changing Cultural Patterns in Rural Areas (Case Study: Asiabsar village, City of Behshahr, Mazandaran Province)
title_full Development of Tourism and Changing Cultural Patterns in Rural Areas (Case Study: Asiabsar village, City of Behshahr, Mazandaran Province)
title_fullStr Development of Tourism and Changing Cultural Patterns in Rural Areas (Case Study: Asiabsar village, City of Behshahr, Mazandaran Province)
title_full_unstemmed Development of Tourism and Changing Cultural Patterns in Rural Areas (Case Study: Asiabsar village, City of Behshahr, Mazandaran Province)
title_short Development of Tourism and Changing Cultural Patterns in Rural Areas (Case Study: Asiabsar village, City of Behshahr, Mazandaran Province)
title_sort development of tourism and changing cultural patterns in rural areas case study asiabsar village city of behshahr mazandaran province
topic rural tourism
cultural patterns change
village
asiabsar village
url http://www.jicr.ir/article_193_a580986147101a4cd91093272bfe01f5.pdf
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