The analysis of the customers’ perception on CSR – tridimensional approach – cultural, economical and social
There has been observed a more obvious need of the companies to appeal to community in order to find the necessary support and resources to accomplish their mission and objectives. For the society to develop, the population and the business sector must involve in communication and social responsibil...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
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Dunarea de Jos University of Galati
2010-08-01
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| Series: | Annals of Dunarea de Jos University. Fascicle I : Economics and Applied Informatics |
| Subjects: | |
| Online Access: | http://www.ann.ugal.ro/eco/Doc2010/Cristache_Micu_Micu_Susanu.pdf |
| _version_ | 1818930845199630336 |
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| author | Adrian MICU Angela-Eliza MICU Irina SUSANU Nicoleta CRISTACHE |
| author_facet | Adrian MICU Angela-Eliza MICU Irina SUSANU Nicoleta CRISTACHE |
| author_sort | Adrian MICU |
| collection | DOAJ |
| description | There has been observed a more obvious need of the companies to appeal to community in order to find the necessary support and resources to accomplish their mission and objectives. For the society to develop, the population and the business sector must involve in communication and social responsibility programs. The state is added to these two elements, which can act as a catalyst in making every one responsible. A major potential can be identified at the consumer’s level in what concerns his availability towards the company and its products. |
| first_indexed | 2024-12-20T04:07:10Z |
| format | Article |
| id | doaj.art-ab905678bbc646d48790962fa8ae3d2c |
| institution | Directory Open Access Journal |
| issn | 1584-0409 |
| language | English |
| last_indexed | 2024-12-20T04:07:10Z |
| publishDate | 2010-08-01 |
| publisher | Dunarea de Jos University of Galati |
| record_format | Article |
| series | Annals of Dunarea de Jos University. Fascicle I : Economics and Applied Informatics |
| spelling | doaj.art-ab905678bbc646d48790962fa8ae3d2c2022-12-21T19:54:01ZengDunarea de Jos University of GalatiAnnals of Dunarea de Jos University. Fascicle I : Economics and Applied Informatics1584-04092010-08-011311316The analysis of the customers’ perception on CSR – tridimensional approach – cultural, economical and socialAdrian MICUAngela-Eliza MICUIrina SUSANUNicoleta CRISTACHEThere has been observed a more obvious need of the companies to appeal to community in order to find the necessary support and resources to accomplish their mission and objectives. For the society to develop, the population and the business sector must involve in communication and social responsibility programs. The state is added to these two elements, which can act as a catalyst in making every one responsible. A major potential can be identified at the consumer’s level in what concerns his availability towards the company and its products.http://www.ann.ugal.ro/eco/Doc2010/Cristache_Micu_Micu_Susanu.pdfcustomers’ perceptioncorporate social responsibilityculturaleconomicalsocial |
| spellingShingle | Adrian MICU Angela-Eliza MICU Irina SUSANU Nicoleta CRISTACHE The analysis of the customers’ perception on CSR – tridimensional approach – cultural, economical and social Annals of Dunarea de Jos University. Fascicle I : Economics and Applied Informatics customers’ perception corporate social responsibility cultural economical social |
| title | The analysis of the customers’ perception on CSR – tridimensional approach – cultural, economical and social |
| title_full | The analysis of the customers’ perception on CSR – tridimensional approach – cultural, economical and social |
| title_fullStr | The analysis of the customers’ perception on CSR – tridimensional approach – cultural, economical and social |
| title_full_unstemmed | The analysis of the customers’ perception on CSR – tridimensional approach – cultural, economical and social |
| title_short | The analysis of the customers’ perception on CSR – tridimensional approach – cultural, economical and social |
| title_sort | analysis of the customers perception on csr tridimensional approach cultural economical and social |
| topic | customers’ perception corporate social responsibility cultural economical social |
| url | http://www.ann.ugal.ro/eco/Doc2010/Cristache_Micu_Micu_Susanu.pdf |
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