Media Choice Proliferation and Shifting Orientations Towards News in the United States and Norway, 1995–2012
Around the world, rapid media choice proliferation is empowering audiences and allowing individuals to more precisely tailor personal media use. From a democratic perspective, the relationship between the changing media environment and news use is of particular interest. This article presents a comp...
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Format: | Article |
Language: | English |
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Sciendo
2017-12-01
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Series: | Nordicom Review |
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Online Access: | https://doi.org/10.1515/nor-2016-0390 |
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author | Elvestad Eiri Shaker Lee |
author_facet | Elvestad Eiri Shaker Lee |
author_sort | Elvestad Eiri |
collection | DOAJ |
description | Around the world, rapid media choice proliferation is empowering audiences and allowing individuals to more precisely tailor personal media use. From a democratic perspective, the relationship between the changing media environment and news use is of particular interest. This article presents a comparative exploration of citizens’ changing orientations towards local, national and international news in two very different countries, Norway and the United States, between 1995 and 2012. Prior research suggests that more media choice correlates with a decrease in news consumption. Our analysis shows a pattern of increasing specialization in news orientation in both countries. We also find that the strongest Norwegian trend is one of specialization while the strongest trend in the United States is one of disconnection. Altogether, the results illustrate how local conditions shape the effects of global technological developments. |
first_indexed | 2024-03-12T07:23:28Z |
format | Article |
id | doaj.art-ab909dbb948d4f99b2a95d37301a41dc |
institution | Directory Open Access Journal |
issn | 2001-5119 |
language | English |
last_indexed | 2024-03-12T07:23:28Z |
publishDate | 2017-12-01 |
publisher | Sciendo |
record_format | Article |
series | Nordicom Review |
spelling | doaj.art-ab909dbb948d4f99b2a95d37301a41dc2023-09-02T22:16:43ZengSciendoNordicom Review2001-51192017-12-01382334910.1515/nor-2016-0390Media Choice Proliferation and Shifting Orientations Towards News in the United States and Norway, 1995–2012Elvestad Eiri0Shaker Lee1Ph.D., Associate Professor, Department of Business, History and Social Sciences, University College of Southeast NorwayPh.D. Assistant Professor, Department of Communication, Portland State University, USAAround the world, rapid media choice proliferation is empowering audiences and allowing individuals to more precisely tailor personal media use. From a democratic perspective, the relationship between the changing media environment and news use is of particular interest. This article presents a comparative exploration of citizens’ changing orientations towards local, national and international news in two very different countries, Norway and the United States, between 1995 and 2012. Prior research suggests that more media choice correlates with a decrease in news consumption. Our analysis shows a pattern of increasing specialization in news orientation in both countries. We also find that the strongest Norwegian trend is one of specialization while the strongest trend in the United States is one of disconnection. Altogether, the results illustrate how local conditions shape the effects of global technological developments.https://doi.org/10.1515/nor-2016-0390media globalizationnews orientationlocal newsinternational newsnews usecomparative study |
spellingShingle | Elvestad Eiri Shaker Lee Media Choice Proliferation and Shifting Orientations Towards News in the United States and Norway, 1995–2012 Nordicom Review media globalization news orientation local news international news news use comparative study |
title | Media Choice Proliferation and Shifting Orientations Towards News in the United States and Norway, 1995–2012 |
title_full | Media Choice Proliferation and Shifting Orientations Towards News in the United States and Norway, 1995–2012 |
title_fullStr | Media Choice Proliferation and Shifting Orientations Towards News in the United States and Norway, 1995–2012 |
title_full_unstemmed | Media Choice Proliferation and Shifting Orientations Towards News in the United States and Norway, 1995–2012 |
title_short | Media Choice Proliferation and Shifting Orientations Towards News in the United States and Norway, 1995–2012 |
title_sort | media choice proliferation and shifting orientations towards news in the united states and norway 1995 2012 |
topic | media globalization news orientation local news international news news use comparative study |
url | https://doi.org/10.1515/nor-2016-0390 |
work_keys_str_mv | AT elvestadeiri mediachoiceproliferationandshiftingorientationstowardsnewsintheunitedstatesandnorway19952012 AT shakerlee mediachoiceproliferationandshiftingorientationstowardsnewsintheunitedstatesandnorway19952012 |