Exploring the Factors Involved in Tourists’ Decision-Making and Determinants of Length of Stay

This study aimed at identifying the factors influencing tourists’ decisions in choosing their vacation destinations as well as factors influencing their behavior. An online survey was applied to 861 Romanian tourists. The principal component analysis was run to reduce the dimensionality of the 23 it...

Full description

Bibliographic Details
Main Authors: Valentin C. Mihai, Diana E. Dumitras, Camelia Oroian, Gabriela O. Chiciudean, Felix H. Arion, Iulia Cristina Mureșan
Format: Article
Language:English
Published: MDPI AG 2023-10-01
Series:Administrative Sciences
Subjects:
Online Access:https://www.mdpi.com/2076-3387/13/10/215
_version_ 1827722150677577728
author Valentin C. Mihai
Diana E. Dumitras
Camelia Oroian
Gabriela O. Chiciudean
Felix H. Arion
Iulia Cristina Mureșan
author_facet Valentin C. Mihai
Diana E. Dumitras
Camelia Oroian
Gabriela O. Chiciudean
Felix H. Arion
Iulia Cristina Mureșan
author_sort Valentin C. Mihai
collection DOAJ
description This study aimed at identifying the factors influencing tourists’ decisions in choosing their vacation destinations as well as factors influencing their behavior. An online survey was applied to 861 Romanian tourists. The principal component analysis was run to reduce the dimensionality of the 23 items and used to determine the factors that influence tourists’ decision in choosing their destination, leading to a four-component solution. The results indicated that aspects related to destination image, destination unique characteristics and the accommodation facilities are more important for women than for the men. Regarding the travel organization factor, there was no statistically significant difference between the two groups. Families and older tourists with high incomes are positively linked to the length of stay. These insights on the factors influencing tourists’ decision-making process are of the utmost importance for managers and overall tourism service providers in the design of marketing and management strategies in accordance to tourists’ expectations and needs.
first_indexed 2024-03-10T21:32:37Z
format Article
id doaj.art-ac1ec04515704426a282b1e857c3c341
institution Directory Open Access Journal
issn 2076-3387
language English
last_indexed 2024-03-10T21:32:37Z
publishDate 2023-10-01
publisher MDPI AG
record_format Article
series Administrative Sciences
spelling doaj.art-ac1ec04515704426a282b1e857c3c3412023-11-19T15:16:31ZengMDPI AGAdministrative Sciences2076-33872023-10-01131021510.3390/admsci13100215Exploring the Factors Involved in Tourists’ Decision-Making and Determinants of Length of StayValentin C. Mihai0Diana E. Dumitras1Camelia Oroian2Gabriela O. Chiciudean3Felix H. Arion4Iulia Cristina Mureșan5Department of Economic Sciences, Faculty of Horticulture and Business in Rural Development, University of Agricultural Sciences and Veterinary Medicine Cluj-Napoca, 400372 Cluj-Napoca, RomaniaDepartment of Economic Sciences, Faculty of Horticulture and Business in Rural Development, University of Agricultural Sciences and Veterinary Medicine Cluj-Napoca, 400372 Cluj-Napoca, RomaniaDepartment of Economic Sciences, Faculty of Horticulture and Business in Rural Development, University of Agricultural Sciences and Veterinary Medicine Cluj-Napoca, 400372 Cluj-Napoca, RomaniaDepartment of Economic Sciences, Faculty of Horticulture and Business in Rural Development, University of Agricultural Sciences and Veterinary Medicine Cluj-Napoca, 400372 Cluj-Napoca, RomaniaDepartment of Economic Sciences, Faculty of Horticulture and Business in Rural Development, University of Agricultural Sciences and Veterinary Medicine Cluj-Napoca, 400372 Cluj-Napoca, RomaniaDepartment of Economic Sciences, Faculty of Horticulture and Business in Rural Development, University of Agricultural Sciences and Veterinary Medicine Cluj-Napoca, 400372 Cluj-Napoca, RomaniaThis study aimed at identifying the factors influencing tourists’ decisions in choosing their vacation destinations as well as factors influencing their behavior. An online survey was applied to 861 Romanian tourists. The principal component analysis was run to reduce the dimensionality of the 23 items and used to determine the factors that influence tourists’ decision in choosing their destination, leading to a four-component solution. The results indicated that aspects related to destination image, destination unique characteristics and the accommodation facilities are more important for women than for the men. Regarding the travel organization factor, there was no statistically significant difference between the two groups. Families and older tourists with high incomes are positively linked to the length of stay. These insights on the factors influencing tourists’ decision-making process are of the utmost importance for managers and overall tourism service providers in the design of marketing and management strategies in accordance to tourists’ expectations and needs.https://www.mdpi.com/2076-3387/13/10/215touristsdecision-makingkey factorspull motivationvacation destination
spellingShingle Valentin C. Mihai
Diana E. Dumitras
Camelia Oroian
Gabriela O. Chiciudean
Felix H. Arion
Iulia Cristina Mureșan
Exploring the Factors Involved in Tourists’ Decision-Making and Determinants of Length of Stay
Administrative Sciences
tourists
decision-making
key factors
pull motivation
vacation destination
title Exploring the Factors Involved in Tourists’ Decision-Making and Determinants of Length of Stay
title_full Exploring the Factors Involved in Tourists’ Decision-Making and Determinants of Length of Stay
title_fullStr Exploring the Factors Involved in Tourists’ Decision-Making and Determinants of Length of Stay
title_full_unstemmed Exploring the Factors Involved in Tourists’ Decision-Making and Determinants of Length of Stay
title_short Exploring the Factors Involved in Tourists’ Decision-Making and Determinants of Length of Stay
title_sort exploring the factors involved in tourists decision making and determinants of length of stay
topic tourists
decision-making
key factors
pull motivation
vacation destination
url https://www.mdpi.com/2076-3387/13/10/215
work_keys_str_mv AT valentincmihai exploringthefactorsinvolvedintouristsdecisionmakinganddeterminantsoflengthofstay
AT dianaedumitras exploringthefactorsinvolvedintouristsdecisionmakinganddeterminantsoflengthofstay
AT cameliaoroian exploringthefactorsinvolvedintouristsdecisionmakinganddeterminantsoflengthofstay
AT gabrielaochiciudean exploringthefactorsinvolvedintouristsdecisionmakinganddeterminantsoflengthofstay
AT felixharion exploringthefactorsinvolvedintouristsdecisionmakinganddeterminantsoflengthofstay
AT iuliacristinamuresan exploringthefactorsinvolvedintouristsdecisionmakinganddeterminantsoflengthofstay