Imagens e narrativas da Coimbra turística: Entre a cidade real e a cidade (re)imaginada

At a time when we witness growing tourist fascination for towns and cities, this article seeks to understand how Coimbra presents itself to the outside world, to tourists and visitors. With the historical and monumental town having become one of the main attractions of our time, this article picks u...

Full description

Bibliographic Details
Main Author: Carina Sousa Gomes
Format: Article
Language:English
Published: Centro de Estudos Sociais da Universidade de Coimbra 2008-12-01
Series:Revista Crítica de Ciências Sociais
Subjects:
Online Access:http://journals.openedition.org/rccs/448
_version_ 1829118178623488000
author Carina Sousa Gomes
author_facet Carina Sousa Gomes
author_sort Carina Sousa Gomes
collection DOAJ
description At a time when we witness growing tourist fascination for towns and cities, this article seeks to understand how Coimbra presents itself to the outside world, to tourists and visitors. With the historical and monumental town having become one of the main attractions of our time, this article picks up on the tourist promotional materials circulating in Portugal and abroad to address how Coimbra’s urban resources are transformed into tourist-appeal factors.Because towns and cities are also sites of the imagination and of representation, this article discusses the notion of image in respect of marketing and advertising operations developed with a view to promoting tourism. Its main goal is to unveil the (re)imagined town: that which, through the work of symbolic translation carried out by promoters and mediators, circulates among the tourist-destination markets – unveiling also the approximations and distances between the tourist’s town and the real town.
first_indexed 2024-12-13T10:14:23Z
format Article
id doaj.art-ac9acd8fdde84395b4038c4ee9eba950
institution Directory Open Access Journal
issn 0254-1106
2182-7435
language English
last_indexed 2024-12-13T10:14:23Z
publishDate 2008-12-01
publisher Centro de Estudos Sociais da Universidade de Coimbra
record_format Article
series Revista Crítica de Ciências Sociais
spelling doaj.art-ac9acd8fdde84395b4038c4ee9eba9502022-12-21T23:51:20ZengCentro de Estudos Sociais da Universidade de CoimbraRevista Crítica de Ciências Sociais0254-11062182-74352008-12-0183557810.4000/rccs.448Imagens e narrativas da Coimbra turística: Entre a cidade real e a cidade (re)imaginadaCarina Sousa GomesAt a time when we witness growing tourist fascination for towns and cities, this article seeks to understand how Coimbra presents itself to the outside world, to tourists and visitors. With the historical and monumental town having become one of the main attractions of our time, this article picks up on the tourist promotional materials circulating in Portugal and abroad to address how Coimbra’s urban resources are transformed into tourist-appeal factors.Because towns and cities are also sites of the imagination and of representation, this article discusses the notion of image in respect of marketing and advertising operations developed with a view to promoting tourism. Its main goal is to unveil the (re)imagined town: that which, through the work of symbolic translation carried out by promoters and mediators, circulates among the tourist-destination markets – unveiling also the approximations and distances between the tourist’s town and the real town.http://journals.openedition.org/rccs/448urban tourismtourism promotionurban imaginarytourist narratives
spellingShingle Carina Sousa Gomes
Imagens e narrativas da Coimbra turística: Entre a cidade real e a cidade (re)imaginada
Revista Crítica de Ciências Sociais
urban tourism
tourism promotion
urban imaginary
tourist narratives
title Imagens e narrativas da Coimbra turística: Entre a cidade real e a cidade (re)imaginada
title_full Imagens e narrativas da Coimbra turística: Entre a cidade real e a cidade (re)imaginada
title_fullStr Imagens e narrativas da Coimbra turística: Entre a cidade real e a cidade (re)imaginada
title_full_unstemmed Imagens e narrativas da Coimbra turística: Entre a cidade real e a cidade (re)imaginada
title_short Imagens e narrativas da Coimbra turística: Entre a cidade real e a cidade (re)imaginada
title_sort imagens e narrativas da coimbra turistica entre a cidade real e a cidade re imaginada
topic urban tourism
tourism promotion
urban imaginary
tourist narratives
url http://journals.openedition.org/rccs/448
work_keys_str_mv AT carinasousagomes imagensenarrativasdacoimbraturisticaentreacidaderealeacidadereimaginada