New ways of fashion presentation in the digital age period

The tendency of dressing in the new so-called "digital age" in the new not only fashionable but also global period is this - the individual needs to feel modern and unique, in that order it is necessary for him to be a part of the new world filled with avant-garde, co-formism, eclecticism,...

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Main Authors: Kertakova Marija, Efremov Jordan, Kocaleva Mirjana
Format: Article
Language:English
Published: Union of Textile Engineers and Technicians of Serbia, Belgrade 2023-01-01
Series:Tekstilna industrija
Subjects:
Online Access:https://scindeks-clanci.ceon.rs/data/pdf/0040-2389/2023/0040-23892301044K.pdf
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author Kertakova Marija
Efremov Jordan
Kocaleva Mirjana
author_facet Kertakova Marija
Efremov Jordan
Kocaleva Mirjana
author_sort Kertakova Marija
collection DOAJ
description The tendency of dressing in the new so-called "digital age" in the new not only fashionable but also global period is this - the individual needs to feel modern and unique, in that order it is necessary for him to be a part of the new world filled with avant-garde, co-formism, eclecticism, mega-popular goals, semiotic universals, to be outside the limits of the normal, generally accepted and conventional. Of course the same goals are in sync with the global world, its policies, social arrangements, rules and principles, not only in fashion but also in life in general. The fact that events in life and global changes (regardless of their nature) affect the changes that take place in fashion and the fashion world is undeniable. Today, we encounter modern materials, a product of new technology and science in general, which enable a greater level of sustainability and usability. Their representation in the collections is not accidental, the fact that the fashion shows are becoming ultra-modern, which are presented in an absolutely unconventional way by ultra-modern supermodels, requires the appropriate production of the same models from suitable materials that will correspond to the technology of the new century. The idea is to present a fashion collection in the most modern way possible - virtually, with the latest technology, through a modern mix of social platforms, supported by the most avant-garde models, in the most exotic places, in the most unusual way possible, complemented by modern technology, complemented by brilliant stage effects.
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spelling doaj.art-acace3fa50c946bfbb7dd825e11727b72023-08-14T09:55:40ZengUnion of Textile Engineers and Technicians of Serbia, BelgradeTekstilna industrija0040-23892683-56652023-01-0171144500040-23892301044KNew ways of fashion presentation in the digital age periodKertakova Marija0Efremov Jordan1Kocaleva Mirjana2University "Goce Delcev", Technological and Technical Faculty, Štip, Republic North of MacedoniaUniversity "Goce Delcev", Art Academy, Štip, Republic North of MacedoniaUniversity "Goce Delcev", Information and Technology University, Štip, Republic North of MacedoniaThe tendency of dressing in the new so-called "digital age" in the new not only fashionable but also global period is this - the individual needs to feel modern and unique, in that order it is necessary for him to be a part of the new world filled with avant-garde, co-formism, eclecticism, mega-popular goals, semiotic universals, to be outside the limits of the normal, generally accepted and conventional. Of course the same goals are in sync with the global world, its policies, social arrangements, rules and principles, not only in fashion but also in life in general. The fact that events in life and global changes (regardless of their nature) affect the changes that take place in fashion and the fashion world is undeniable. Today, we encounter modern materials, a product of new technology and science in general, which enable a greater level of sustainability and usability. Their representation in the collections is not accidental, the fact that the fashion shows are becoming ultra-modern, which are presented in an absolutely unconventional way by ultra-modern supermodels, requires the appropriate production of the same models from suitable materials that will correspond to the technology of the new century. The idea is to present a fashion collection in the most modern way possible - virtually, with the latest technology, through a modern mix of social platforms, supported by the most avant-garde models, in the most exotic places, in the most unusual way possible, complemented by modern technology, complemented by brilliant stage effects.https://scindeks-clanci.ceon.rs/data/pdf/0040-2389/2023/0040-23892301044K.pdffashionmodern societyvisualpersonal identificationdigital age
spellingShingle Kertakova Marija
Efremov Jordan
Kocaleva Mirjana
New ways of fashion presentation in the digital age period
Tekstilna industrija
fashion
modern society
visual
personal identification
digital age
title New ways of fashion presentation in the digital age period
title_full New ways of fashion presentation in the digital age period
title_fullStr New ways of fashion presentation in the digital age period
title_full_unstemmed New ways of fashion presentation in the digital age period
title_short New ways of fashion presentation in the digital age period
title_sort new ways of fashion presentation in the digital age period
topic fashion
modern society
visual
personal identification
digital age
url https://scindeks-clanci.ceon.rs/data/pdf/0040-2389/2023/0040-23892301044K.pdf
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AT efremovjordan newwaysoffashionpresentationinthedigitalageperiod
AT kocalevamirjana newwaysoffashionpresentationinthedigitalageperiod