Decision-Making & Data Science: How Large Businesses Can Use Analytics to Shape Decisions

Although big data will bring worth for business throughout the entire worth chain, the integration of details analytics about the decision-making procedure is nevertheless a battle. This specific study, based on an ordered literature review, thematic evaluation and qualitative interview findings, pr...

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Main Author: Khabirun Maria Tayeb
Format: Article
Language:English
Published: Czech Technical University in Prague 2023-12-01
Series:Business & IT
Subjects:
Online Access:http://bit.fsv.cvut.cz/issues/02-23/full_02-23_06.pdf
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author Khabirun Maria Tayeb
author_facet Khabirun Maria Tayeb
author_sort Khabirun Maria Tayeb
collection DOAJ
description Although big data will bring worth for business throughout the entire worth chain, the integration of details analytics about the decision-making procedure is nevertheless a battle. This specific study, based on an ordered literature review, thematic evaluation and qualitative interview findings, proposes 6 steps to create every relevance and rigor in the technique of analytics driven choice generating. Our findings illuminate the main key phases in this specific option procedure, for example matter characterization, evaluation of earlier outcomes, model development, data collection, information analysis, along with techniques on insights within the context of program strategies. Although outcomes are assessed in a sequence of steps, the analysis identifies them interdependent and iterative as. The suggested 6 phase analytics driven choice making process, pragmatic evidence from service techniques, and later scientific studies agenda, source the groundwork for upcoming scholarly research, and can work as a step smart guidebook for internet business professionals.
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spelling doaj.art-aeb14c98ae7a4200b8050c8d29e5d6982024-01-12T11:44:48ZengCzech Technical University in PragueBusiness & IT1805-37772570-74342023-12-01132556410.14311/bit.2023.02.06Decision-Making & Data Science: How Large Businesses Can Use Analytics to Shape DecisionsKhabirun Maria Tayeb0California State UniversityAlthough big data will bring worth for business throughout the entire worth chain, the integration of details analytics about the decision-making procedure is nevertheless a battle. This specific study, based on an ordered literature review, thematic evaluation and qualitative interview findings, proposes 6 steps to create every relevance and rigor in the technique of analytics driven choice generating. Our findings illuminate the main key phases in this specific option procedure, for example matter characterization, evaluation of earlier outcomes, model development, data collection, information analysis, along with techniques on insights within the context of program strategies. Although outcomes are assessed in a sequence of steps, the analysis identifies them interdependent and iterative as. The suggested 6 phase analytics driven choice making process, pragmatic evidence from service techniques, and later scientific studies agenda, source the groundwork for upcoming scholarly research, and can work as a step smart guidebook for internet business professionals.http://bit.fsv.cvut.cz/issues/02-23/full_02-23_06.pdfdecision-makinganalyticsfirm performancebusiness decisions
spellingShingle Khabirun Maria Tayeb
Decision-Making & Data Science: How Large Businesses Can Use Analytics to Shape Decisions
Business & IT
decision-making
analytics
firm performance
business decisions
title Decision-Making & Data Science: How Large Businesses Can Use Analytics to Shape Decisions
title_full Decision-Making & Data Science: How Large Businesses Can Use Analytics to Shape Decisions
title_fullStr Decision-Making & Data Science: How Large Businesses Can Use Analytics to Shape Decisions
title_full_unstemmed Decision-Making & Data Science: How Large Businesses Can Use Analytics to Shape Decisions
title_short Decision-Making & Data Science: How Large Businesses Can Use Analytics to Shape Decisions
title_sort decision making data science how large businesses can use analytics to shape decisions
topic decision-making
analytics
firm performance
business decisions
url http://bit.fsv.cvut.cz/issues/02-23/full_02-23_06.pdf
work_keys_str_mv AT khabirunmariatayeb decisionmakingdatasciencehowlargebusinessescanuseanalyticstoshapedecisions