Using Deep Learning for Collecting Data about Museum Visitor Behavior

Nowadays, technology makes it possible to admire objects and artworks exhibited all over the world remotely. We have been able to appreciate this convenience even more in the last period, in which the pandemic has forced us into our homes for a long time. However, visiting art sites in person remain...

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Main Authors: Alessio Ferrato, Carla Limongelli, Mauro Mezzini, Giuseppe Sansonetti
Format: Article
Language:English
Published: MDPI AG 2022-01-01
Series:Applied Sciences
Subjects:
Online Access:https://www.mdpi.com/2076-3417/12/2/533
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author Alessio Ferrato
Carla Limongelli
Mauro Mezzini
Giuseppe Sansonetti
author_facet Alessio Ferrato
Carla Limongelli
Mauro Mezzini
Giuseppe Sansonetti
author_sort Alessio Ferrato
collection DOAJ
description Nowadays, technology makes it possible to admire objects and artworks exhibited all over the world remotely. We have been able to appreciate this convenience even more in the last period, in which the pandemic has forced us into our homes for a long time. However, visiting art sites in person remains a truly unique experience. Even during on-site visits, technology can help make them much more satisfactory, by assisting visitors during the fruition of cultural and artistic resources. To this aim, it is necessary to monitor the active user for acquiring information about their behavior. We, therefore, need systems able to monitor and analyze visitor behavior. The literature proposes several techniques for the timing and tracking of museum visitors. In this article, we propose a novel approach to indoor tracking that can represent a promising and non-expensive solution for some of the critical issues that remain. In particular, the system we propose relies on low-cost equipment (i.e., simple badges and off-the-shelf RGB cameras) and harnesses one of the most recent deep neural networks (i.e., Faster R-CNN) for detecting specific objects in an image or a video sequence with high accuracy. An experimental evaluation performed in a real scenario, namely, the “Exhibition of Fake Art” at Roma Tre University, allowed us to test our system on site. The collected data has proven to be accurate and helpful for gathering insightful information on visitor behavior.
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spelling doaj.art-aed12d5bc4b44994a9a823e1b6c6a0992023-11-23T12:48:37ZengMDPI AGApplied Sciences2076-34172022-01-0112253310.3390/app12020533Using Deep Learning for Collecting Data about Museum Visitor BehaviorAlessio Ferrato0Carla Limongelli1Mauro Mezzini2Giuseppe Sansonetti3Department of Engineering, Roma Tre University, 00146 Rome, ItalyDepartment of Engineering, Roma Tre University, 00146 Rome, ItalyDepartment of Education, Roma Tre University, 00185 Rome, ItalyDepartment of Engineering, Roma Tre University, 00146 Rome, ItalyNowadays, technology makes it possible to admire objects and artworks exhibited all over the world remotely. We have been able to appreciate this convenience even more in the last period, in which the pandemic has forced us into our homes for a long time. However, visiting art sites in person remains a truly unique experience. Even during on-site visits, technology can help make them much more satisfactory, by assisting visitors during the fruition of cultural and artistic resources. To this aim, it is necessary to monitor the active user for acquiring information about their behavior. We, therefore, need systems able to monitor and analyze visitor behavior. The literature proposes several techniques for the timing and tracking of museum visitors. In this article, we propose a novel approach to indoor tracking that can represent a promising and non-expensive solution for some of the critical issues that remain. In particular, the system we propose relies on low-cost equipment (i.e., simple badges and off-the-shelf RGB cameras) and harnesses one of the most recent deep neural networks (i.e., Faster R-CNN) for detecting specific objects in an image or a video sequence with high accuracy. An experimental evaluation performed in a real scenario, namely, the “Exhibition of Fake Art” at Roma Tre University, allowed us to test our system on site. The collected data has proven to be accurate and helpful for gathering insightful information on visitor behavior.https://www.mdpi.com/2076-3417/12/2/533cultural heritage fruitionhuman factors in artificial intelligencemuseum visitors analysiscomputer visionmachine learningdeep neural networks
spellingShingle Alessio Ferrato
Carla Limongelli
Mauro Mezzini
Giuseppe Sansonetti
Using Deep Learning for Collecting Data about Museum Visitor Behavior
Applied Sciences
cultural heritage fruition
human factors in artificial intelligence
museum visitors analysis
computer vision
machine learning
deep neural networks
title Using Deep Learning for Collecting Data about Museum Visitor Behavior
title_full Using Deep Learning for Collecting Data about Museum Visitor Behavior
title_fullStr Using Deep Learning for Collecting Data about Museum Visitor Behavior
title_full_unstemmed Using Deep Learning for Collecting Data about Museum Visitor Behavior
title_short Using Deep Learning for Collecting Data about Museum Visitor Behavior
title_sort using deep learning for collecting data about museum visitor behavior
topic cultural heritage fruition
human factors in artificial intelligence
museum visitors analysis
computer vision
machine learning
deep neural networks
url https://www.mdpi.com/2076-3417/12/2/533
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AT giuseppesansonetti usingdeeplearningforcollectingdataaboutmuseumvisitorbehavior