A Congruous Model of Matrilineal Culture Inheritance

De Fleur's communication model inserts the mass media device, gives the possibility to two-way feedback, and stated that noise might occur at any stage. In contrast, the flowthing model introduced by Al-Fedaghi describes the information flow. This research adapts both concepts to produce cultu...

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Main Author: Dwi Rini Sovia Firdaus
Format: Article
Language:English
Published: Universitas Atma Jaya Yogyakarta 2022-12-01
Series:Jurnal Ilmu Komunikasi
Subjects:
Online Access:https://ojs.uajy.ac.id/index.php/jik/article/view/4132
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author Dwi Rini Sovia Firdaus
author_facet Dwi Rini Sovia Firdaus
author_sort Dwi Rini Sovia Firdaus
collection DOAJ
description De Fleur's communication model inserts the mass media device, gives the possibility to two-way feedback, and stated that noise might occur at any stage. In contrast, the flowthing model introduced by Al-Fedaghi describes the information flow. This research adapts both concepts to produce cultural inheritance communication models. Minangkabau was chosen because of its unique matrilineal cultural pattern, where customary leaders take part in the wider family communication besides the role of the father and the mother. All concepts inculcate the soul of leadership, entrepreneurial spirit, and high social spirit. This answers the stereotype of Minangkabau people as hard-working entrepreneurs.
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spelling doaj.art-af0cb5f97d9c4c108fe3c8acbe06e5062023-07-30T02:47:11ZengUniversitas Atma Jaya YogyakartaJurnal Ilmu Komunikasi1829-65642548-86432022-12-0119210.24002/jik.v19i2.4132A Congruous Model of Matrilineal Culture InheritanceDwi Rini Sovia Firdaus0Pakuan University De Fleur's communication model inserts the mass media device, gives the possibility to two-way feedback, and stated that noise might occur at any stage. In contrast, the flowthing model introduced by Al-Fedaghi describes the information flow. This research adapts both concepts to produce cultural inheritance communication models. Minangkabau was chosen because of its unique matrilineal cultural pattern, where customary leaders take part in the wider family communication besides the role of the father and the mother. All concepts inculcate the soul of leadership, entrepreneurial spirit, and high social spirit. This answers the stereotype of Minangkabau people as hard-working entrepreneurs. https://ojs.uajy.ac.id/index.php/jik/article/view/4132communication modelcultural inheritanceflowthing modelmatrilinealMinangkabau
spellingShingle Dwi Rini Sovia Firdaus
A Congruous Model of Matrilineal Culture Inheritance
Jurnal Ilmu Komunikasi
communication model
cultural inheritance
flowthing model
matrilineal
Minangkabau
title A Congruous Model of Matrilineal Culture Inheritance
title_full A Congruous Model of Matrilineal Culture Inheritance
title_fullStr A Congruous Model of Matrilineal Culture Inheritance
title_full_unstemmed A Congruous Model of Matrilineal Culture Inheritance
title_short A Congruous Model of Matrilineal Culture Inheritance
title_sort congruous model of matrilineal culture inheritance
topic communication model
cultural inheritance
flowthing model
matrilineal
Minangkabau
url https://ojs.uajy.ac.id/index.php/jik/article/view/4132
work_keys_str_mv AT dwirinisoviafirdaus acongruousmodelofmatrilinealcultureinheritance
AT dwirinisoviafirdaus congruousmodelofmatrilinealcultureinheritance