Identification of Financial Strategy in Small and Medium‑sized Entrepreneurship

This paper deals with the importance of financial strategy development of small and medium‑sized enterprises (SMEs) in the winery industry. The main objective of the paper is to identify the current financial strategy of small and medium‑sized enterprises and afterwards to propose changes that lead...

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Main Author: Veronika Svatošová
Format: Article
Language:English
Published: Mendel University Press 2017-01-01
Series:Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis
Subjects:
Online Access:https://acta.mendelu.cz/65/4/1435/
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author Veronika Svatošová
author_facet Veronika Svatošová
author_sort Veronika Svatošová
collection DOAJ
description This paper deals with the importance of financial strategy development of small and medium‑sized enterprises (SMEs) in the winery industry. The main objective of the paper is to identify the current financial strategy of small and medium‑sized enterprises and afterwards to propose changes that lead to new financial strategy. The research methods are the selected methods of financial analysis, collecting data about the research sample of SMEs, modelling the financial strategy with the help of Vensim program and further simulation of this model in business practice. The model derives from the previous research activities. The purpose of this paper is also to verify the usage of theoretically created model in small and medium‑sized entrepreneurship and find the optimal financial strategy in the area examined. The results of this paper show the selected area of small and medium‑sized entrepreneurship uses mainly the financial strategy of maximum liquidity (conservative strategy) in all observed years (2010–2014). This means the selected research sample of SMEs do not use progressive investment strategy with a further development. This result could highlight that SMEs in agricultural sector do not meet the financial strategy with corporate strategy focused on other business development. It is recommended to change this strategy into balancedfinancial strategy focused on higher profitability that could be used for the other expansion and development of the company.
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spelling doaj.art-af215c46302940cbb8708c9b57f9d6cf2022-12-21T17:34:22ZengMendel University PressActa Universitatis Agriculturae et Silviculturae Mendelianae Brunensis1211-85162464-83102017-01-016541435145310.11118/actaun201765041435Identification of Financial Strategy in Small and Medium‑sized EntrepreneurshipVeronika Svatošová0Faculty of Regional Development and International Studies, Mendel University in Brno, Třída Generála Píky 2005/7, Brno – Černá Pole, 613 00, Czech RepublicThis paper deals with the importance of financial strategy development of small and medium‑sized enterprises (SMEs) in the winery industry. The main objective of the paper is to identify the current financial strategy of small and medium‑sized enterprises and afterwards to propose changes that lead to new financial strategy. The research methods are the selected methods of financial analysis, collecting data about the research sample of SMEs, modelling the financial strategy with the help of Vensim program and further simulation of this model in business practice. The model derives from the previous research activities. The purpose of this paper is also to verify the usage of theoretically created model in small and medium‑sized entrepreneurship and find the optimal financial strategy in the area examined. The results of this paper show the selected area of small and medium‑sized entrepreneurship uses mainly the financial strategy of maximum liquidity (conservative strategy) in all observed years (2010–2014). This means the selected research sample of SMEs do not use progressive investment strategy with a further development. This result could highlight that SMEs in agricultural sector do not meet the financial strategy with corporate strategy focused on other business development. It is recommended to change this strategy into balancedfinancial strategy focused on higher profitability that could be used for the other expansion and development of the company.https://acta.mendelu.cz/65/4/1435/financial analysisfinancial strategyfinancial strategy modelmodellingsimulationsmall and medium‑sized enterprises
spellingShingle Veronika Svatošová
Identification of Financial Strategy in Small and Medium‑sized Entrepreneurship
Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis
financial analysis
financial strategy
financial strategy model
modelling
simulation
small and medium‑sized enterprises
title Identification of Financial Strategy in Small and Medium‑sized Entrepreneurship
title_full Identification of Financial Strategy in Small and Medium‑sized Entrepreneurship
title_fullStr Identification of Financial Strategy in Small and Medium‑sized Entrepreneurship
title_full_unstemmed Identification of Financial Strategy in Small and Medium‑sized Entrepreneurship
title_short Identification of Financial Strategy in Small and Medium‑sized Entrepreneurship
title_sort identification of financial strategy in small and medium sized entrepreneurship
topic financial analysis
financial strategy
financial strategy model
modelling
simulation
small and medium‑sized enterprises
url https://acta.mendelu.cz/65/4/1435/
work_keys_str_mv AT veronikasvatosova identificationoffinancialstrategyinsmallandmediumsizedentrepreneurship