Analisis Pengaruh Dimensi Kualitas Jasa pada Loyalitas Pelanggan
This study evaluates the influence of service quality on customer loyalty in motorbike and saloons hairdressing shops in Yogyakarta. The service quality is measured using five dimensions: reliability, responsiveness, assurance, empathy, and tangibles. The service quality is indeed considered the str...
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| Format: | Article |
| Language: | English |
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Bina Nusantara University
2011-05-01
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| Series: | Binus Business Review |
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| Online Access: | https://journal.binus.ac.id/index.php/BBR/article/view/1142 |