Nonfinancial performance evaluation as significant area of strategic business management
The main aim of this paper is to provide the answer to the questions: Which areas of the company play an important role in the evaluation of the performance? Which areas are considered to be important? Due to the fact that the business environment is constantly changing, changes also occur in the tr...
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Format: | Article |
Language: | English |
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Vilnius Gediminas Technical University
2017-05-01
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Series: | Business: Theory and Practice |
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Online Access: | https://journals.vgtu.lt/index.php/BTP/article/view/8158 |
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author | Jana Hornungová |
author_facet | Jana Hornungová |
author_sort | Jana Hornungová |
collection | DOAJ |
description | The main aim of this paper is to provide the answer to the questions: Which areas of the company play an important role in the evaluation of the performance? Which areas are considered to be important? Due to the fact that the business environment is constantly changing, changes also occur in the trends relating to performance. Traditional financial performance measures have been highly criticized and the need identified to integrate non-financial perspectives, such as the level of innovation, degree of motivation, intellectual capital, and other criteria. Intellectual capital is often a crucial factor in the creation of value in a company. Based on the research, employees and customers are one of the most important areas in the companies from the selected area. At the same time, dependence among these company’s areas and company’s profit has been identified. Furthermore, it has been found whether the introduction of social responsibility into business strategy affects responsible behaviour just in the working environment (as this is geared specifically to employment area). Thus, as regards business strategy and support to work environment, in this case no relationship has been indicated, therefore it is not possible to say that if companies apply social responsibility strategy, they support mainly the working environment. |
first_indexed | 2024-03-08T07:46:10Z |
format | Article |
id | doaj.art-b018b7ff9f854244a177959d3aacabcb |
institution | Directory Open Access Journal |
issn | 1648-0627 1822-4202 |
language | English |
last_indexed | 2024-03-08T07:46:10Z |
publishDate | 2017-05-01 |
publisher | Vilnius Gediminas Technical University |
record_format | Article |
series | Business: Theory and Practice |
spelling | doaj.art-b018b7ff9f854244a177959d3aacabcb2024-02-02T16:21:20ZengVilnius Gediminas Technical UniversityBusiness: Theory and Practice1648-06271822-42022017-05-011810.3846/btp.2017.00812952Nonfinancial performance evaluation as significant area of strategic business managementJana Hornungová0Department of Economics, Faculty of Business and Management, Brno University of Technology, Kolejní 2906/4, Brno 612 00, Czech RepublicThe main aim of this paper is to provide the answer to the questions: Which areas of the company play an important role in the evaluation of the performance? Which areas are considered to be important? Due to the fact that the business environment is constantly changing, changes also occur in the trends relating to performance. Traditional financial performance measures have been highly criticized and the need identified to integrate non-financial perspectives, such as the level of innovation, degree of motivation, intellectual capital, and other criteria. Intellectual capital is often a crucial factor in the creation of value in a company. Based on the research, employees and customers are one of the most important areas in the companies from the selected area. At the same time, dependence among these company’s areas and company’s profit has been identified. Furthermore, it has been found whether the introduction of social responsibility into business strategy affects responsible behaviour just in the working environment (as this is geared specifically to employment area). Thus, as regards business strategy and support to work environment, in this case no relationship has been indicated, therefore it is not possible to say that if companies apply social responsibility strategy, they support mainly the working environment.https://journals.vgtu.lt/index.php/BTP/article/view/8158performancebusiness managementcompetitivenessintellectual capitalinformation and communication activities |
spellingShingle | Jana Hornungová Nonfinancial performance evaluation as significant area of strategic business management Business: Theory and Practice performance business management competitiveness intellectual capital information and communication activities |
title | Nonfinancial performance evaluation as significant area of strategic business management |
title_full | Nonfinancial performance evaluation as significant area of strategic business management |
title_fullStr | Nonfinancial performance evaluation as significant area of strategic business management |
title_full_unstemmed | Nonfinancial performance evaluation as significant area of strategic business management |
title_short | Nonfinancial performance evaluation as significant area of strategic business management |
title_sort | nonfinancial performance evaluation as significant area of strategic business management |
topic | performance business management competitiveness intellectual capital information and communication activities |
url | https://journals.vgtu.lt/index.php/BTP/article/view/8158 |
work_keys_str_mv | AT janahornungova nonfinancialperformanceevaluationassignificantareaofstrategicbusinessmanagement |