Business plan: A preliminary approach to an unknown genre

The business plan has been widely included in the curricula of economics degrees and is key to business practice worldwide, but has not been studied from a socio-discursive perspective yet due to restrictions in its social, spatial, and temporal circulation. Based on interviews and a qualitative an...

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Bibliographic Details
Main Author: Federico Navarro
Format: Article
Language:English
Published: Asociación Europea de Lenguas para Fines Específicos 2022-12-01
Series:Ibérica
Online Access:https://revistaiberica.org/index.php/iberica/article/view/732