Buying Local or Imported Goods? Profiling Non-income Consumers in Developing Countries

This study attempts to profile non-income consumers by examining their decisions to buy local or imported products. Hypotheses were drawn from discussions on the comparative advantages of advanced and developing countries, as well as the effects of a product's country-of-origin on customers�...

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Bibliographic Details
Main Authors: Abu H Ayob, Wan Mohd Hirwani Wan Hussain
Format: Article
Language:English
Published: EconJournals 2016-10-01
Series:International Review of Management and Marketing
Online Access:http://mail.econjournals.com/index.php/irmm/article/view/2751