Integration of Customer Needs in Sativa Mouthwash Design With Quality Function Development (QFD) Approach
Public awareness of oral-hygiene and health has influenced the increase demand for mouthwash products. To support the green innovation program, a mouthwash made from herbs and halal is needed. Sativa mouthwash is an innovative product using 3% Nigella Sativa extract. The QFD method is used as an eva...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Lembaga Penelitian dan Pengabdian kepada Masyarakat
2023-08-01
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| Series: | Rekayasa |
| Subjects: | |
| Online Access: | https://journal.trunojoyo.ac.id/rekayasa/article/view/19950 |
| _version_ | 1797633154968715264 |
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| author | Lusi Zafriana Ernie Maduratna Setiawatie |
| author_facet | Lusi Zafriana Ernie Maduratna Setiawatie |
| author_sort | Lusi Zafriana |
| collection | DOAJ |
| description | Public awareness of oral-hygiene and health has influenced the increase demand for mouthwash products. To support the green innovation program, a mouthwash made from herbs and halal is needed. Sativa mouthwash is an innovative product using 3% Nigella Sativa extract. The QFD method is used as an evaluation of the productivity of Sativa mouthwash through the preparation of the HoQ matrix. It shows the level of connectedness between Customer and Technical Importance to get priority on the main technical interests that must be carried out immediately by the production company. The results of HoQ matrix calculation shows the highest-ranking attributes of the product is Nigella Sativa content, Raw Material Management, and Halal Label Design. The technical priority to achieve the customer interest attributes is packaging type. This means that the attributes of adding and processing Nigella Sativa ingredients that are right and labelled as halal have unique characteristics that greatly affect the sales productivity of Sativa Mouth Wash products. However, on the attribute of the type of packaging, Sativa Mouth Wash has not yet produced in sachets or small bottles which provide convenience and practicality that is needed by the customers |
| first_indexed | 2024-03-11T11:50:02Z |
| format | Article |
| id | doaj.art-b09c03115b904fce82b79dc2c08cc5cc |
| institution | Directory Open Access Journal |
| issn | 0216-9495 2502-5325 |
| language | English |
| last_indexed | 2024-03-11T11:50:02Z |
| publishDate | 2023-08-01 |
| publisher | Lembaga Penelitian dan Pengabdian kepada Masyarakat |
| record_format | Article |
| series | Rekayasa |
| spelling | doaj.art-b09c03115b904fce82b79dc2c08cc5cc2023-11-09T09:55:39ZengLembaga Penelitian dan Pengabdian kepada MasyarakatRekayasa0216-94952502-53252023-08-0116216417010.21107/rekayasa.v16i2.199507832Integration of Customer Needs in Sativa Mouthwash Design With Quality Function Development (QFD) ApproachLusi Zafriana0Ernie Maduratna Setiawatie1Universitas AirlanggaUniversitas AirlanggaPublic awareness of oral-hygiene and health has influenced the increase demand for mouthwash products. To support the green innovation program, a mouthwash made from herbs and halal is needed. Sativa mouthwash is an innovative product using 3% Nigella Sativa extract. The QFD method is used as an evaluation of the productivity of Sativa mouthwash through the preparation of the HoQ matrix. It shows the level of connectedness between Customer and Technical Importance to get priority on the main technical interests that must be carried out immediately by the production company. The results of HoQ matrix calculation shows the highest-ranking attributes of the product is Nigella Sativa content, Raw Material Management, and Halal Label Design. The technical priority to achieve the customer interest attributes is packaging type. This means that the attributes of adding and processing Nigella Sativa ingredients that are right and labelled as halal have unique characteristics that greatly affect the sales productivity of Sativa Mouth Wash products. However, on the attribute of the type of packaging, Sativa Mouth Wash has not yet produced in sachets or small bottles which provide convenience and practicality that is needed by the customershttps://journal.trunojoyo.ac.id/rekayasa/article/view/19950sativa, mouthwash, herbal, halal, attribute |
| spellingShingle | Lusi Zafriana Ernie Maduratna Setiawatie Integration of Customer Needs in Sativa Mouthwash Design With Quality Function Development (QFD) Approach Rekayasa sativa, mouthwash, herbal, halal, attribute |
| title | Integration of Customer Needs in Sativa Mouthwash Design With Quality Function Development (QFD) Approach |
| title_full | Integration of Customer Needs in Sativa Mouthwash Design With Quality Function Development (QFD) Approach |
| title_fullStr | Integration of Customer Needs in Sativa Mouthwash Design With Quality Function Development (QFD) Approach |
| title_full_unstemmed | Integration of Customer Needs in Sativa Mouthwash Design With Quality Function Development (QFD) Approach |
| title_short | Integration of Customer Needs in Sativa Mouthwash Design With Quality Function Development (QFD) Approach |
| title_sort | integration of customer needs in sativa mouthwash design with quality function development qfd approach |
| topic | sativa, mouthwash, herbal, halal, attribute |
| url | https://journal.trunojoyo.ac.id/rekayasa/article/view/19950 |
| work_keys_str_mv | AT lusizafriana integrationofcustomerneedsinsativamouthwashdesignwithqualityfunctiondevelopmentqfdapproach AT erniemaduratnasetiawatie integrationofcustomerneedsinsativamouthwashdesignwithqualityfunctiondevelopmentqfdapproach |