Why Competitive Intelligence Fail: Interrogating the Correlates of CI Failure in the Nigerian Brewery Industry
Globally, as businesses grapple with uncertainties and challenges of growth and expansion, competitive intelligence failure has remained an obvious reality. This work therefore attempts to evaluate the intervening variables underlying the menace of competitive intelligence failure in the business wo...
Main Authors: | Ngboawaji Daniel Nte, Kenneth Nduka Omede, Shad Ahmad Khan |
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Format: | Article |
Language: | English |
Published: |
Universitas Jember
2023-09-01
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Series: | Jurnal Ekonomi Akuntansi dan Manajemen |
Online Access: | https://jurnal.unej.ac.id/index.php/JEAM/article/view/38785 |
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