BIG DATA IN BUSINESS ENVIRONMENT
In recent years, dealing with a lot of data originating from social media sites and mobile communications among data from business environments and institutions, lead to the definition of a new concept, known as Big Data. The economic impact of the sheer amount of data produced in a last two years h...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Publishing house of University of Pitesti, Romania
2015-06-01
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| Series: | Buletin ştiinţific: Universitatea din Piteşti. Seria Ştiinţe Economice |
| Subjects: | |
| Online Access: | http://economic.upit.ro/repec/pdf/2015_1_10.pdf |
| _version_ | 1819169577127378944 |
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| author | Logica BANICA Alina HAGIU |
| author_facet | Logica BANICA Alina HAGIU |
| author_sort | Logica BANICA |
| collection | DOAJ |
| description | In recent years, dealing with a lot of data originating from social media sites and mobile communications among data from business environments and institutions, lead to the definition of a new concept, known as Big Data. The economic impact of the sheer amount of data produced in a last two years has increased rapidly. It is necessary to aggregate all types of data (structured and unstructured) in order to improve current transactions, to develop new business models, to provide a real image of the supply and demand and thereby, generate market advantages. So, the companies that turn to Big Data have a competitive advantage over other firms. Looking from the perspective of IT organizations, they must accommodate the storage and processing Big Data, and provide analysis tools that are easily integrated into business processes.
This paper aims to discuss aspects regarding the Big Data concept, the principles to build, organize and analyse huge datasets in the business environment, offering a three-layer architecture, based on actual software solutions. Also, the article refers to the graphical tools for exploring and representing unstructured data, Gephi and NodeXL. |
| first_indexed | 2024-12-22T19:21:42Z |
| format | Article |
| id | doaj.art-b22f1d67115c45af9701af3d5885970e |
| institution | Directory Open Access Journal |
| issn | 1583-1809 2344-4908 |
| language | English |
| last_indexed | 2024-12-22T19:21:42Z |
| publishDate | 2015-06-01 |
| publisher | Publishing house of University of Pitesti, Romania |
| record_format | Article |
| series | Buletin ştiinţific: Universitatea din Piteşti. Seria Ştiinţe Economice |
| spelling | doaj.art-b22f1d67115c45af9701af3d5885970e2022-12-21T18:15:22ZengPublishing house of University of Pitesti, RomaniaBuletin ştiinţific: Universitatea din Piteşti. Seria Ştiinţe Economice1583-18092344-49082015-06-011417986BIG DATA IN BUSINESS ENVIRONMENTLogica BANICA0Alina HAGIU1Faculty of Economics, University of Pitesti, RomaniaFaculty of Economics, University of Pitesti, RomaniaIn recent years, dealing with a lot of data originating from social media sites and mobile communications among data from business environments and institutions, lead to the definition of a new concept, known as Big Data. The economic impact of the sheer amount of data produced in a last two years has increased rapidly. It is necessary to aggregate all types of data (structured and unstructured) in order to improve current transactions, to develop new business models, to provide a real image of the supply and demand and thereby, generate market advantages. So, the companies that turn to Big Data have a competitive advantage over other firms. Looking from the perspective of IT organizations, they must accommodate the storage and processing Big Data, and provide analysis tools that are easily integrated into business processes. This paper aims to discuss aspects regarding the Big Data concept, the principles to build, organize and analyse huge datasets in the business environment, offering a three-layer architecture, based on actual software solutions. Also, the article refers to the graphical tools for exploring and representing unstructured data, Gephi and NodeXL.http://economic.upit.ro/repec/pdf/2015_1_10.pdfBig Databusiness environmentanalysis software |
| spellingShingle | Logica BANICA Alina HAGIU BIG DATA IN BUSINESS ENVIRONMENT Buletin ştiinţific: Universitatea din Piteşti. Seria Ştiinţe Economice Big Data business environment analysis software |
| title | BIG DATA IN BUSINESS ENVIRONMENT |
| title_full | BIG DATA IN BUSINESS ENVIRONMENT |
| title_fullStr | BIG DATA IN BUSINESS ENVIRONMENT |
| title_full_unstemmed | BIG DATA IN BUSINESS ENVIRONMENT |
| title_short | BIG DATA IN BUSINESS ENVIRONMENT |
| title_sort | big data in business environment |
| topic | Big Data business environment analysis software |
| url | http://economic.upit.ro/repec/pdf/2015_1_10.pdf |
| work_keys_str_mv | AT logicabanica bigdatainbusinessenvironment AT alinahagiu bigdatainbusinessenvironment |