Providing a Model to Analyzing and Choosing Foreign Markets in Car Industry

Researchers in their reviewing of international market literature which practical experiences in Iran indicate it demonstrate that to choose a foreign market there are two approaches: Expansion and Systematic approach. Firms that use expansion approach, through the culturally and geographically simi...

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Main Authors: Mahmoud Firouzian, Samad Najafi Majd, Mohammadreza Lali, Hossein Rezapour
Format: Article
Language:fas
Published: University of Tehran 2010-03-01
Series:‫مدیریت بازرگانی
Subjects:
Online Access:https://jibm.ut.ac.ir/article_21218_1db1df3f5cfd7a17608ea9737213488d.pdf
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author Mahmoud Firouzian
Samad Najafi Majd
Mohammadreza Lali
Hossein Rezapour
author_facet Mahmoud Firouzian
Samad Najafi Majd
Mohammadreza Lali
Hossein Rezapour
author_sort Mahmoud Firouzian
collection DOAJ
description Researchers in their reviewing of international market literature which practical experiences in Iran indicate it demonstrate that to choose a foreign market there are two approaches: Expansion and Systematic approach. Firms that use expansion approach, through the culturally and geographically similar markets starts working in international markets. However, in systematic approach, firms use a set of measures to choose a suitable foreign market. Most off the models have been introduced ever to choose target markets systematically, do not adapt with exporters decision making process. So in this study we have tried to present a conceptual model of affecting factors on exporters' decision making process: economic, general, legal, competition, cloture, and geography environment and firms' competency. To create model, a questionnaire was used to collect Tehran car exporters and experts' opinions, and then it was analyzed through structural equations modeling technique. Finally the presented model provides a good decision making tools for exporters.
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spelling doaj.art-b272595f170a4470883a30212e43cfb22022-12-21T18:21:02ZfasUniversity of Tehran‫مدیریت بازرگانی2008-59072423-50912010-03-012421218Providing a Model to Analyzing and Choosing Foreign Markets in Car IndustryMahmoud Firouzian0Samad Najafi MajdMohammadreza LaliHossein Rezapourدانشگاه آزاد اسلامی کرجResearchers in their reviewing of international market literature which practical experiences in Iran indicate it demonstrate that to choose a foreign market there are two approaches: Expansion and Systematic approach. Firms that use expansion approach, through the culturally and geographically similar markets starts working in international markets. However, in systematic approach, firms use a set of measures to choose a suitable foreign market. Most off the models have been introduced ever to choose target markets systematically, do not adapt with exporters decision making process. So in this study we have tried to present a conceptual model of affecting factors on exporters' decision making process: economic, general, legal, competition, cloture, and geography environment and firms' competency. To create model, a questionnaire was used to collect Tehran car exporters and experts' opinions, and then it was analyzed through structural equations modeling technique. Finally the presented model provides a good decision making tools for exporters.https://jibm.ut.ac.ir/article_21218_1db1df3f5cfd7a17608ea9737213488d.pdfEvaluating International MarketForeign Market Selection ModelInternational MarketingStructural Equations Modeling
spellingShingle Mahmoud Firouzian
Samad Najafi Majd
Mohammadreza Lali
Hossein Rezapour
Providing a Model to Analyzing and Choosing Foreign Markets in Car Industry
‫مدیریت بازرگانی
Evaluating International Market
Foreign Market Selection Model
International Marketing
Structural Equations Modeling
title Providing a Model to Analyzing and Choosing Foreign Markets in Car Industry
title_full Providing a Model to Analyzing and Choosing Foreign Markets in Car Industry
title_fullStr Providing a Model to Analyzing and Choosing Foreign Markets in Car Industry
title_full_unstemmed Providing a Model to Analyzing and Choosing Foreign Markets in Car Industry
title_short Providing a Model to Analyzing and Choosing Foreign Markets in Car Industry
title_sort providing a model to analyzing and choosing foreign markets in car industry
topic Evaluating International Market
Foreign Market Selection Model
International Marketing
Structural Equations Modeling
url https://jibm.ut.ac.ir/article_21218_1db1df3f5cfd7a17608ea9737213488d.pdf
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AT hosseinrezapour providingamodeltoanalyzingandchoosingforeignmarketsincarindustry