Populism and Social Media: an Introduction into Meta-Theory

In the introduction, we discuss theories and theoretical perspectives on social media. On the one hand, we show some problematic aspects of emerging theories and theoretical perspectives and on the other hand, we show the relative usefulness of some older communication and sociological theories. The...

Full description

Bibliographic Details
Main Author: Andrej Školkay
Format: Article
Language:ces
Published: Institute of Political Science of Slovak Academy of Sciences 2021-12-01
Series:Studia Politica Slovaca
Subjects:
Online Access:http://www.sps.sav.sk/wp-content/uploads/2022/02/SPS_02-03_2021_Theory_Skolkay.pdf
_version_ 1818775517071933440
author Andrej Školkay
author_facet Andrej Školkay
author_sort Andrej Školkay
collection DOAJ
description In the introduction, we discuss theories and theoretical perspectives on social media. On the one hand, we show some problematic aspects of emerging theories and theoretical perspectives and on the other hand, we show the relative usefulness of some older communication and sociological theories. Then we briefly discuss populism from communication and sociological perspectives. In the next part, we provide an overview of theories and theoretical and empirical perspectives on the role played by social media, and in particular FB, in communication of populist political parties and leaders. We discuss structural opportunity factors for populist communication and summarise findings that confirm that different types of social media have different impacts in political communication by populists as well as among different audiences. There also is consensus that social media do not cause populism but rather create an opportunity for easier, cheap and fast dissemination of populist messages. Furthermore, we identify theories and findings related and relevant to networks in general, and political networks on social media in particular. Finally, we present an emerging theory on populism and social media.
first_indexed 2024-12-18T10:58:17Z
format Article
id doaj.art-b2e055eac42d4d1b9ef83887576d7dec
institution Directory Open Access Journal
issn 1337-8163
2585-8459
language ces
last_indexed 2024-12-18T10:58:17Z
publishDate 2021-12-01
publisher Institute of Political Science of Slovak Academy of Sciences
record_format Article
series Studia Politica Slovaca
spelling doaj.art-b2e055eac42d4d1b9ef83887576d7dec2022-12-21T21:10:17ZcesInstitute of Political Science of Slovak Academy of SciencesStudia Politica Slovaca1337-81632585-84592021-12-01XIV.2-352110.31577/SPS.2021-2.1Populism and Social Media: an Introduction into Meta-TheoryAndrej ŠkolkayIn the introduction, we discuss theories and theoretical perspectives on social media. On the one hand, we show some problematic aspects of emerging theories and theoretical perspectives and on the other hand, we show the relative usefulness of some older communication and sociological theories. Then we briefly discuss populism from communication and sociological perspectives. In the next part, we provide an overview of theories and theoretical and empirical perspectives on the role played by social media, and in particular FB, in communication of populist political parties and leaders. We discuss structural opportunity factors for populist communication and summarise findings that confirm that different types of social media have different impacts in political communication by populists as well as among different audiences. There also is consensus that social media do not cause populism but rather create an opportunity for easier, cheap and fast dissemination of populist messages. Furthermore, we identify theories and findings related and relevant to networks in general, and political networks on social media in particular. Finally, we present an emerging theory on populism and social media.http://www.sps.sav.sk/wp-content/uploads/2022/02/SPS_02-03_2021_Theory_Skolkay.pdfpopulismsocial mediapopulist communicationpopulist networksmedia and communication theories
spellingShingle Andrej Školkay
Populism and Social Media: an Introduction into Meta-Theory
Studia Politica Slovaca
populism
social media
populist communication
populist networks
media and communication theories
title Populism and Social Media: an Introduction into Meta-Theory
title_full Populism and Social Media: an Introduction into Meta-Theory
title_fullStr Populism and Social Media: an Introduction into Meta-Theory
title_full_unstemmed Populism and Social Media: an Introduction into Meta-Theory
title_short Populism and Social Media: an Introduction into Meta-Theory
title_sort populism and social media an introduction into meta theory
topic populism
social media
populist communication
populist networks
media and communication theories
url http://www.sps.sav.sk/wp-content/uploads/2022/02/SPS_02-03_2021_Theory_Skolkay.pdf
work_keys_str_mv AT andrejskolkay populismandsocialmediaanintroductionintometatheory