Trade practices of retail chains as far as the transaction cost analysis in relationships manufacturer – retailer are concerned
Paper is based on the knowledge of the theory of transaction cost analysis, which makes it possible for the members of the distribution channel to make decisions on the number of forms of the organization in order to realize their activities successfully. That explains the functioning of the relatio...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Vilnius Gediminas Technical University
2012-03-01
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| Series: | Business: Theory and Practice |
| Subjects: | |
| Online Access: | https://journals.vgtu.lt/index.php/BTP/article/view/8676 |
| _version_ | 1797334882627616768 |
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| author | Jaroslav Kita Katarína Máziková Marta Grossmanová Pavol Kita |
| author_facet | Jaroslav Kita Katarína Máziková Marta Grossmanová Pavol Kita |
| author_sort | Jaroslav Kita |
| collection | DOAJ |
| description | Paper is based on the knowledge of the theory of transaction cost analysis, which makes it possible for the members of the distribution channel to make decisions on the number of forms of the organization in order to realize their activities successfully. That explains the functioning of the relations on the basis of the transaction costs theory and helps understand how the retail chain makes its decisions with the aim of lowering the costs resulting from its activity with regard to its own strategic goals in the context of cooperation with the milk producer. In this framework and using the example of milk, the article shows the trade practices of retail chains to improve the relationships manufacturer – retailer in the Slovak consumer market. |
| first_indexed | 2024-03-08T08:27:41Z |
| format | Article |
| id | doaj.art-b2f199ad225c4f5b830137e7ca06ddca |
| institution | Directory Open Access Journal |
| issn | 1648-0627 1822-4202 |
| language | English |
| last_indexed | 2024-03-08T08:27:41Z |
| publishDate | 2012-03-01 |
| publisher | Vilnius Gediminas Technical University |
| record_format | Article |
| series | Business: Theory and Practice |
| spelling | doaj.art-b2f199ad225c4f5b830137e7ca06ddca2024-02-02T04:18:10ZengVilnius Gediminas Technical UniversityBusiness: Theory and Practice1648-06271822-42022012-03-0113110.3846/btp.2012.07Trade practices of retail chains as far as the transaction cost analysis in relationships manufacturer – retailer are concernedJaroslav Kita0Katarína Máziková1Marta Grossmanová2Pavol Kita3University of Economics in Bratislava, Dolnozemská cesta 1, 852 35 Bratislava, SlovakiaUniversity of Economics in Bratislava, Dolnozemská cesta 1, 852 35 Bratislava, SlovakiaUniversity of Economics in Bratislava, Dolnozemská cesta 1, 852 35 Bratislava, SlovakiaUniversity of Economics in Bratislava, Dolnozemská cesta 1, 852 35 Bratislava, SlovakiaPaper is based on the knowledge of the theory of transaction cost analysis, which makes it possible for the members of the distribution channel to make decisions on the number of forms of the organization in order to realize their activities successfully. That explains the functioning of the relations on the basis of the transaction costs theory and helps understand how the retail chain makes its decisions with the aim of lowering the costs resulting from its activity with regard to its own strategic goals in the context of cooperation with the milk producer. In this framework and using the example of milk, the article shows the trade practices of retail chains to improve the relationships manufacturer – retailer in the Slovak consumer market.https://journals.vgtu.lt/index.php/BTP/article/view/8676manufacturer-retailer relationshipretail chainpurchasing departmenttransaction cost analysismilk productsSlovak food market |
| spellingShingle | Jaroslav Kita Katarína Máziková Marta Grossmanová Pavol Kita Trade practices of retail chains as far as the transaction cost analysis in relationships manufacturer – retailer are concerned Business: Theory and Practice manufacturer-retailer relationship retail chain purchasing department transaction cost analysis milk products Slovak food market |
| title | Trade practices of retail chains as far as the transaction cost analysis in relationships manufacturer – retailer are concerned |
| title_full | Trade practices of retail chains as far as the transaction cost analysis in relationships manufacturer – retailer are concerned |
| title_fullStr | Trade practices of retail chains as far as the transaction cost analysis in relationships manufacturer – retailer are concerned |
| title_full_unstemmed | Trade practices of retail chains as far as the transaction cost analysis in relationships manufacturer – retailer are concerned |
| title_short | Trade practices of retail chains as far as the transaction cost analysis in relationships manufacturer – retailer are concerned |
| title_sort | trade practices of retail chains as far as the transaction cost analysis in relationships manufacturer retailer are concerned |
| topic | manufacturer-retailer relationship retail chain purchasing department transaction cost analysis milk products Slovak food market |
| url | https://journals.vgtu.lt/index.php/BTP/article/view/8676 |
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