Future of Communications and Public Relations (PR). (Re)Imagining the Role, Function and Purpose of the Communication Profession
Every crisis brings opportunities and challenges. In this special edition, the future of communications and PR in and beyond the context of the Covid-19 pandemic is being (re)imagined by scholars addressing the topic from theoretical, practical and educational perspectives. Following Thomas Kuhn’s i...
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Format: | Article |
Language: | English |
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Etudes Scientifiques Spécialisées Appliquées aux Communications Humaines, Economiques, Sociales et Symboliques
2021-07-01
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Series: | Essachess |
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Online Access: | https://www.essachess.com/index.php/jcs/article/view/521/522 |
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author | Ana ADI Thomas STOECKLE |
author_facet | Ana ADI Thomas STOECKLE |
author_sort | Ana ADI |
collection | DOAJ |
description | Every crisis brings opportunities and challenges. In this special edition, the future of communications and PR in and beyond the context of the Covid-19 pandemic is being (re)imagined by scholars addressing the topic from theoretical, practical and educational perspectives. Following Thomas Kuhn’s insight that paradigm shifts are often triggered by – epistemological and practical – crises, this special edition invites and encourages the exploration of alternatives to established ways of thinking, the challenging of established mindsets. In doing so, this edition addresses the future of public relations and communications from multiple perspectives: paradigmatic (metamodernism) and theoretical (astroturfing), organizational (newsrooms), competences vs capabilities and educational (the heritage and challenges of neoliberalism) while also revisiting current premises including PR’s role in deliberative democracies. In a time of seemingly growing polarization of perspectives, we need to get beyond dichotomies and toward integration and synthesis. |
first_indexed | 2024-12-23T13:10:06Z |
format | Article |
id | doaj.art-b33c9ba29a9042eaa42bcd9f0cab45f8 |
institution | Directory Open Access Journal |
issn | 2066-5083 1775-352X |
language | English |
last_indexed | 2024-12-23T13:10:06Z |
publishDate | 2021-07-01 |
publisher | Etudes Scientifiques Spécialisées Appliquées aux Communications Humaines, Economiques, Sociales et Symboliques |
record_format | Article |
series | Essachess |
spelling | doaj.art-b33c9ba29a9042eaa42bcd9f0cab45f82022-12-21T17:45:46ZengEtudes Scientifiques Spécialisées Appliquées aux Communications Humaines, Economiques, Sociales et SymboliquesEssachess2066-50831775-352X2021-07-01141(27)714Future of Communications and Public Relations (PR). (Re)Imagining the Role, Function and Purpose of the Communication ProfessionAna ADI0Thomas STOECKLE1 Professor, Quadriga University of Applied Sciences GERMANYLecturer, Bournemouth University UNITED KINGDOMEvery crisis brings opportunities and challenges. In this special edition, the future of communications and PR in and beyond the context of the Covid-19 pandemic is being (re)imagined by scholars addressing the topic from theoretical, practical and educational perspectives. Following Thomas Kuhn’s insight that paradigm shifts are often triggered by – epistemological and practical – crises, this special edition invites and encourages the exploration of alternatives to established ways of thinking, the challenging of established mindsets. In doing so, this edition addresses the future of public relations and communications from multiple perspectives: paradigmatic (metamodernism) and theoretical (astroturfing), organizational (newsrooms), competences vs capabilities and educational (the heritage and challenges of neoliberalism) while also revisiting current premises including PR’s role in deliberative democracies. In a time of seemingly growing polarization of perspectives, we need to get beyond dichotomies and toward integration and synthesis.https://www.essachess.com/index.php/jcs/article/view/521/522public relationsfuture of public relationsprcommunications |
spellingShingle | Ana ADI Thomas STOECKLE Future of Communications and Public Relations (PR). (Re)Imagining the Role, Function and Purpose of the Communication Profession Essachess public relations future of public relations pr communications |
title | Future of Communications and Public Relations (PR). (Re)Imagining the Role, Function and Purpose of the Communication Profession |
title_full | Future of Communications and Public Relations (PR). (Re)Imagining the Role, Function and Purpose of the Communication Profession |
title_fullStr | Future of Communications and Public Relations (PR). (Re)Imagining the Role, Function and Purpose of the Communication Profession |
title_full_unstemmed | Future of Communications and Public Relations (PR). (Re)Imagining the Role, Function and Purpose of the Communication Profession |
title_short | Future of Communications and Public Relations (PR). (Re)Imagining the Role, Function and Purpose of the Communication Profession |
title_sort | future of communications and public relations pr re imagining the role function and purpose of the communication profession |
topic | public relations future of public relations pr communications |
url | https://www.essachess.com/index.php/jcs/article/view/521/522 |
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