Transnational Audiences of Turkish Dramas: The Case of Sweden

The Swedish public service television company, SVT (Sveriges Television), has been airing Turkish dramas regularly for the past decade. By examining the reception of Turkish TV series in Sweden, this ongoing research aims to shed light on the cultural exchange between the two countries and to contri...

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Main Author: Emek Çaylı Rahte
Format: Article
Language:English
Published: University of Bologna 2023-03-01
Series:Series. International journal of tv serial narratives
Subjects:
Online Access:https://series.unibo.it/article/view/15488
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author Emek Çaylı Rahte
author_facet Emek Çaylı Rahte
author_sort Emek Çaylı Rahte
collection DOAJ
description The Swedish public service television company, SVT (Sveriges Television), has been airing Turkish dramas regularly for the past decade. By examining the reception of Turkish TV series in Sweden, this ongoing research aims to shed light on the cultural exchange between the two countries and to contribute to ongoing debates surrounding the role of television series in facilitating transcultural encounters. To gain a comprehensive understanding of the audience’s reception of Turkish television series in Sweden, this study employs in-depth interviews with loyal viewers, bloggers who wrote about Turkish dramas and executives at SVT and the Eccho Rights distribution company, which played a role in bringing these series to Sweden. This approach allows for a nuanced examination of the motivations, perceptions, and experiences surrounding the broadcast and reception of Turkish TV series in Sweden. The paper concludes that Turkish TV series that appeal to Swedish audiences with a range of unique and compelling elements tend to create loyal audiences with strong ties to these shows.
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spelling doaj.art-b36da831433d44e1b91015bdaffe434b2023-03-09T10:19:13ZengUniversity of BolognaSeries. International journal of tv serial narratives2421-454X2023-03-0182415910.6092/issn.2421-454X/1548813829Transnational Audiences of Turkish Dramas: The Case of SwedenEmek Çaylı Rahte0Hacettepe University/Södertörn UniversityThe Swedish public service television company, SVT (Sveriges Television), has been airing Turkish dramas regularly for the past decade. By examining the reception of Turkish TV series in Sweden, this ongoing research aims to shed light on the cultural exchange between the two countries and to contribute to ongoing debates surrounding the role of television series in facilitating transcultural encounters. To gain a comprehensive understanding of the audience’s reception of Turkish television series in Sweden, this study employs in-depth interviews with loyal viewers, bloggers who wrote about Turkish dramas and executives at SVT and the Eccho Rights distribution company, which played a role in bringing these series to Sweden. This approach allows for a nuanced examination of the motivations, perceptions, and experiences surrounding the broadcast and reception of Turkish TV series in Sweden. The paper concludes that Turkish TV series that appeal to Swedish audiences with a range of unique and compelling elements tend to create loyal audiences with strong ties to these shows.https://series.unibo.it/article/view/15488turkish tv seriesreception analysisswedencultural encountersmedia audiences
spellingShingle Emek Çaylı Rahte
Transnational Audiences of Turkish Dramas: The Case of Sweden
Series. International journal of tv serial narratives
turkish tv series
reception analysis
sweden
cultural encounters
media audiences
title Transnational Audiences of Turkish Dramas: The Case of Sweden
title_full Transnational Audiences of Turkish Dramas: The Case of Sweden
title_fullStr Transnational Audiences of Turkish Dramas: The Case of Sweden
title_full_unstemmed Transnational Audiences of Turkish Dramas: The Case of Sweden
title_short Transnational Audiences of Turkish Dramas: The Case of Sweden
title_sort transnational audiences of turkish dramas the case of sweden
topic turkish tv series
reception analysis
sweden
cultural encounters
media audiences
url https://series.unibo.it/article/view/15488
work_keys_str_mv AT emekcaylırahte transnationalaudiencesofturkishdramasthecaseofsweden