Coimagining the Future of Voice Assistants with Cultural Sensitivity
Voice assistants (VAs) are becoming a feature of our everyday life. Yet, the user experience (UX) is often limited, leading to underuse, disengagement, and abandonment. Co-designing interactions for VAs with potential end-users can be useful. Crowdsourcing this process online and anonymously may add...
Main Authors: | , , |
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Format: | Article |
Language: | English |
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Hindawi-Wiley
2024-01-01
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Series: | Human Behavior and Emerging Technologies |
Online Access: | http://dx.doi.org/10.1155/2024/3238737 |
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author | Katie Seaborn Yuto Sawa Mizuki Watanabe |
author_facet | Katie Seaborn Yuto Sawa Mizuki Watanabe |
author_sort | Katie Seaborn |
collection | DOAJ |
description | Voice assistants (VAs) are becoming a feature of our everyday life. Yet, the user experience (UX) is often limited, leading to underuse, disengagement, and abandonment. Co-designing interactions for VAs with potential end-users can be useful. Crowdsourcing this process online and anonymously may add value. However, most work has been done in the English-speaking West on dialogue data sets. We must be sensitive to cultural differences in language, social interactions, and attitudes towards technology. Our aims were to explore the value of co-designing VAs in the non-Western context of Japan and demonstrate the necessity of cultural sensitivity. We conducted an online elicitation study (N=135) where Americans (n=64) and Japanese people (n=71) imagined dialogues (N=282) and activities (N=73) with future VAs. We discuss the implications for coimagining interactions with future VAs, offer design guidelines for the Japanese and English-speaking US contexts, and suggest opportunities for cultural plurality in VA design and scholarship. |
first_indexed | 2024-04-24T15:41:00Z |
format | Article |
id | doaj.art-b3b2fb7ea3b547258c0163f3e3f1e938 |
institution | Directory Open Access Journal |
issn | 2578-1863 |
language | English |
last_indexed | 2024-04-24T15:41:00Z |
publishDate | 2024-01-01 |
publisher | Hindawi-Wiley |
record_format | Article |
series | Human Behavior and Emerging Technologies |
spelling | doaj.art-b3b2fb7ea3b547258c0163f3e3f1e9382024-04-02T00:00:02ZengHindawi-WileyHuman Behavior and Emerging Technologies2578-18632024-01-01202410.1155/2024/3238737Coimagining the Future of Voice Assistants with Cultural SensitivityKatie Seaborn0Yuto Sawa1Mizuki Watanabe2Department of Industrial Engineering and EconomicsDepartment of Industrial Engineering and EconomicsDepartment of Industrial Engineering and EconomicsVoice assistants (VAs) are becoming a feature of our everyday life. Yet, the user experience (UX) is often limited, leading to underuse, disengagement, and abandonment. Co-designing interactions for VAs with potential end-users can be useful. Crowdsourcing this process online and anonymously may add value. However, most work has been done in the English-speaking West on dialogue data sets. We must be sensitive to cultural differences in language, social interactions, and attitudes towards technology. Our aims were to explore the value of co-designing VAs in the non-Western context of Japan and demonstrate the necessity of cultural sensitivity. We conducted an online elicitation study (N=135) where Americans (n=64) and Japanese people (n=71) imagined dialogues (N=282) and activities (N=73) with future VAs. We discuss the implications for coimagining interactions with future VAs, offer design guidelines for the Japanese and English-speaking US contexts, and suggest opportunities for cultural plurality in VA design and scholarship.http://dx.doi.org/10.1155/2024/3238737 |
spellingShingle | Katie Seaborn Yuto Sawa Mizuki Watanabe Coimagining the Future of Voice Assistants with Cultural Sensitivity Human Behavior and Emerging Technologies |
title | Coimagining the Future of Voice Assistants with Cultural Sensitivity |
title_full | Coimagining the Future of Voice Assistants with Cultural Sensitivity |
title_fullStr | Coimagining the Future of Voice Assistants with Cultural Sensitivity |
title_full_unstemmed | Coimagining the Future of Voice Assistants with Cultural Sensitivity |
title_short | Coimagining the Future of Voice Assistants with Cultural Sensitivity |
title_sort | coimagining the future of voice assistants with cultural sensitivity |
url | http://dx.doi.org/10.1155/2024/3238737 |
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