Development of a mechanism for managing market strategies of the Russian metallurgical industry in modern conditions

The article is devoted to the search for solutions to adapt the strategic planning of the Russian metallurgical industry to modern political and economic conditions. The sanctions restrictions mutually applied against Russia by the countries of the European Union and the United States, and escalated...

Full description

Bibliographic Details
Main Author: A. E. Terpugov
Format: Article
Language:English
Published: Publishing House of the State University of Management 2022-11-01
Series:Вестник университета
Subjects:
Online Access:https://vestnik.guu.ru/jour/article/view/3898
_version_ 1797243738805764096
author A. E. Terpugov
author_facet A. E. Terpugov
author_sort A. E. Terpugov
collection DOAJ
description The article is devoted to the search for solutions to adapt the strategic planning of the Russian metallurgical industry to modern political and economic conditions. The sanctions restrictions mutually applied against Russia by the countries of the European Union and the United States, and escalated in 2022, led to the destruction of established trade and financial flows, which seriously complicated the work of the Russian metallurgy. Therefore, the author of the article set the task to develop mechanisms for adapting the strategies of metallurgical companies to the current economic situation. The methodological basis of the current material was the analysis of annual reports of companies in the industry, as well as a number of works by Russian researchers devoted to the topic of modern development of metallurgy. It is noted that, despite the negative consequences of the prohibitive measures, the industry has promising sales markets and opportunities to maintain production volumes. The key results of the study were the data obtained on the share of metal exports and the structure of supplies to the foreign market. Ferrous and non-ferrous metallurgy are considered separately from this perspective, which is rare in modern research. In the course of the work, the current and prospective strategic directions for the development of the metallurgical industry were determined. A potential decrease in the interest of Russian companies in the environmental component of their activities, which was largely determined by dependence on foreign markets for debt capital and sales, was noted.
first_indexed 2024-03-08T04:18:46Z
format Article
id doaj.art-b4a45b238bb9401fa158876a29f80c86
institution Directory Open Access Journal
issn 1816-4277
2686-8415
language English
last_indexed 2024-04-24T18:59:54Z
publishDate 2022-11-01
publisher Publishing House of the State University of Management
record_format Article
series Вестник университета
spelling doaj.art-b4a45b238bb9401fa158876a29f80c862024-03-26T14:23:12ZengPublishing House of the State University of ManagementВестник университета1816-42772686-84152022-11-0101017718410.26425/1816-4277-2022-10-177-1842608Development of a mechanism for managing market strategies of the Russian metallurgical industry in modern conditionsA. E. Terpugov0State University of ManagementThe article is devoted to the search for solutions to adapt the strategic planning of the Russian metallurgical industry to modern political and economic conditions. The sanctions restrictions mutually applied against Russia by the countries of the European Union and the United States, and escalated in 2022, led to the destruction of established trade and financial flows, which seriously complicated the work of the Russian metallurgy. Therefore, the author of the article set the task to develop mechanisms for adapting the strategies of metallurgical companies to the current economic situation. The methodological basis of the current material was the analysis of annual reports of companies in the industry, as well as a number of works by Russian researchers devoted to the topic of modern development of metallurgy. It is noted that, despite the negative consequences of the prohibitive measures, the industry has promising sales markets and opportunities to maintain production volumes. The key results of the study were the data obtained on the share of metal exports and the structure of supplies to the foreign market. Ferrous and non-ferrous metallurgy are considered separately from this perspective, which is rare in modern research. In the course of the work, the current and prospective strategic directions for the development of the metallurgical industry were determined. A potential decrease in the interest of Russian companies in the environmental component of their activities, which was largely determined by dependence on foreign markets for debt capital and sales, was noted.https://vestnik.guu.ru/jour/article/view/3898metallurgysanctionsstrategysustainable developmentexport
spellingShingle A. E. Terpugov
Development of a mechanism for managing market strategies of the Russian metallurgical industry in modern conditions
Вестник университета
metallurgy
sanctions
strategy
sustainable development
export
title Development of a mechanism for managing market strategies of the Russian metallurgical industry in modern conditions
title_full Development of a mechanism for managing market strategies of the Russian metallurgical industry in modern conditions
title_fullStr Development of a mechanism for managing market strategies of the Russian metallurgical industry in modern conditions
title_full_unstemmed Development of a mechanism for managing market strategies of the Russian metallurgical industry in modern conditions
title_short Development of a mechanism for managing market strategies of the Russian metallurgical industry in modern conditions
title_sort development of a mechanism for managing market strategies of the russian metallurgical industry in modern conditions
topic metallurgy
sanctions
strategy
sustainable development
export
url https://vestnik.guu.ru/jour/article/view/3898
work_keys_str_mv AT aeterpugov developmentofamechanismformanagingmarketstrategiesoftherussianmetallurgicalindustryinmodernconditions