PENGARUH KUALITAS LAYANAN, PERSEPSI NILAI DAN KEPERCAYAAN TERHADAP KEPUASAN DAN LOYALITAS PENGGUNA LAYANAN MOBILE BANKING

<em>This study aims to determine the determinant of customer satisfaction and loyalty implications for users of mobile banking. This study used Structural Equation Modeling (SEM) to test the hypotheses of the study and use the software AMOS 5.0 and SPSS 20.0. The population in this study are t...

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Bibliographic Details
Main Author: Heri Setiawan
Format: Article
Language:English
Published: Universitas Merdeka Malang 2016-10-01
Series:Jurnal Keuangan dan Perbankan
Subjects:
Online Access:http://jurnal.unmer.ac.id/index.php/jkdp/article/view/269