Mobilizing school children in “No Smoking, Be Charming!” media campaign in Taiwan

Background and challenges to implementation In Taiwan, government's generous reimbursement to hospitals and clinics for providing smoking cessation treatments, plus a very successful “Quit & Win” nationwide campaign, have helped bring down adult smoking rate recently. However, a great conce...

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Bibliographic Details
Main Authors: Ted Tyzz-Lang Chen, Ching-Li Lin, Tzu-I Lu
Format: Article
Language:English
Published: European Publishing 2018-03-01
Series:Tobacco Induced Diseases
Subjects:
Online Access:http://www.journalssystem.com/tid/Mobilizing-school-children-in-8220-No-Smoking-Be-Charming-8221-media-campaign-in,84714,0,2.html