The Effect of Price Perception, Service Quality and E-WOM on Customer Satisfaction Through Purchasing Decisions of Rail Express Madiun

The Effect of Price Perception, Service Quality and E-WOM on Customer Satisfaction Through Purchasing Decisions of Rail Express Madiun

This study aims to analyze the effect of Price Perception, Service Quality and E-WOM on Customer Satisfaction through the Purchase Decision of Rail Express Madiun. This type of research is quantitative research. The number of samples used is 385 respondents. The sampling technique used is non-proba...

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Bibliographic Details
Main Authors:	Dian Citaningtyas Ari Kadi, Hari Purwanto, Sutarni Ningtyas
Format:	Article
Language:	English
Published:	cita konsultindo 2022-12-01
Series:	Asian Journal of Management, Entrepreneurship and Social Science
Subjects:	Price Perception, Service Quality, E-WOM, Purchase Decision, Customer Satisfaction.
Online Access:	http://www.ajmesc.com/index.php/ajmesc/article/view/236

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