Households’ Preferences for a New ‘Climate-Friendly’ Heating System: Does Contribution to Reducing Greenhouse Gases Matter?

This study investigates the preferences of Italian home-owners when choosing a new domestic heating system. The focus is on understanding the influence on consumer choice of a potential label certifying the effect of the heating system on the greenhouse effect. To this end, we designed a survey incl...

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Main Authors: Stefania Troiano, Daniel Vecchiato, Francesco Marangon, Tiziano Tempesta, Federico Nassivera
Format: Article
Language:English
Published: MDPI AG 2019-07-01
Series:Energies
Subjects:
Online Access:https://www.mdpi.com/1996-1073/12/13/2632
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author Stefania Troiano
Daniel Vecchiato
Francesco Marangon
Tiziano Tempesta
Federico Nassivera
author_facet Stefania Troiano
Daniel Vecchiato
Francesco Marangon
Tiziano Tempesta
Federico Nassivera
author_sort Stefania Troiano
collection DOAJ
description This study investigates the preferences of Italian home-owners when choosing a new domestic heating system. The focus is on understanding the influence on consumer choice of a potential label certifying the effect of the heating system on the greenhouse effect. To this end, we designed a survey including a discrete choice experiment and administered it to residents in north-eastern Italy. Our findings reveal that, on average, respondents pay particular attention to the green effect of their purchase. The carbon dioxide reduction label was considered second in terms of importance after cost. Further analysis found that our sample presents three clusters of customers, with intra-cluster homogeneous preferences. The cluster analysis showed that while the initial system costs are considered to varying degrees by the whole sample, the carbon dioxide reduction label was considered important by 79% of respondents (members of clusters 1 and 2). To achieve greater results in reducing the greenhouse effect of the domestic heating sector, a combination of policies should be used simultaneously to achieve greater effectiveness. Our simulations support the hypothesis that policymakers should achieve greater results in terms of reducing the domestic greenhouse gas emissions by applying a combined policy that leverages the importance citizens accord to the different characteristics of a heating system. From our results, the application of a &#8216;low carbon dioxide (<inline-formula> <math display="inline"> <semantics> <mrow> <mi>C</mi> <msub> <mi>O</mi> <mn>2</mn> </msub> </mrow> </semantics> </math> </inline-formula>) emissions&#8217; label will amplify the effect of a subsidy that reduces the initial system costs.
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spelling doaj.art-b9565068247e40fe905bdba7337512402022-12-22T02:57:19ZengMDPI AGEnergies1996-10732019-07-011213263210.3390/en12132632en12132632Households’ Preferences for a New ‘Climate-Friendly’ Heating System: Does Contribution to Reducing Greenhouse Gases Matter?Stefania Troiano0Daniel Vecchiato1Francesco Marangon2Tiziano Tempesta3Federico Nassivera4Department of Economics and Statistics, University of Udine, 33100 Udine, ItalyDepartment of Land, Environment, Agriculture and Forestry, University of Padova, 35020 Legnaro (PD), ItalyDepartment of Economics and Statistics, University of Udine, 33100 Udine, ItalyDepartment of Land, Environment, Agriculture and Forestry, University of Padova, 35020 Legnaro (PD), ItalyDepartment of Agricultural, Food, Environmental and Animal Sciences, University of Udine, 33100 Udine, ItalyThis study investigates the preferences of Italian home-owners when choosing a new domestic heating system. The focus is on understanding the influence on consumer choice of a potential label certifying the effect of the heating system on the greenhouse effect. To this end, we designed a survey including a discrete choice experiment and administered it to residents in north-eastern Italy. Our findings reveal that, on average, respondents pay particular attention to the green effect of their purchase. The carbon dioxide reduction label was considered second in terms of importance after cost. Further analysis found that our sample presents three clusters of customers, with intra-cluster homogeneous preferences. The cluster analysis showed that while the initial system costs are considered to varying degrees by the whole sample, the carbon dioxide reduction label was considered important by 79% of respondents (members of clusters 1 and 2). To achieve greater results in reducing the greenhouse effect of the domestic heating sector, a combination of policies should be used simultaneously to achieve greater effectiveness. Our simulations support the hypothesis that policymakers should achieve greater results in terms of reducing the domestic greenhouse gas emissions by applying a combined policy that leverages the importance citizens accord to the different characteristics of a heating system. From our results, the application of a &#8216;low carbon dioxide (<inline-formula> <math display="inline"> <semantics> <mrow> <mi>C</mi> <msub> <mi>O</mi> <mn>2</mn> </msub> </mrow> </semantics> </math> </inline-formula>) emissions&#8217; label will amplify the effect of a subsidy that reduces the initial system costs.https://www.mdpi.com/1996-1073/12/13/2632greenhouse gas emissionschoice experimentdomestic heatingrenewablesenergybuildings
spellingShingle Stefania Troiano
Daniel Vecchiato
Francesco Marangon
Tiziano Tempesta
Federico Nassivera
Households’ Preferences for a New ‘Climate-Friendly’ Heating System: Does Contribution to Reducing Greenhouse Gases Matter?
Energies
greenhouse gas emissions
choice experiment
domestic heating
renewables
energy
buildings
title Households’ Preferences for a New ‘Climate-Friendly’ Heating System: Does Contribution to Reducing Greenhouse Gases Matter?
title_full Households’ Preferences for a New ‘Climate-Friendly’ Heating System: Does Contribution to Reducing Greenhouse Gases Matter?
title_fullStr Households’ Preferences for a New ‘Climate-Friendly’ Heating System: Does Contribution to Reducing Greenhouse Gases Matter?
title_full_unstemmed Households’ Preferences for a New ‘Climate-Friendly’ Heating System: Does Contribution to Reducing Greenhouse Gases Matter?
title_short Households’ Preferences for a New ‘Climate-Friendly’ Heating System: Does Contribution to Reducing Greenhouse Gases Matter?
title_sort households preferences for a new climate friendly heating system does contribution to reducing greenhouse gases matter
topic greenhouse gas emissions
choice experiment
domestic heating
renewables
energy
buildings
url https://www.mdpi.com/1996-1073/12/13/2632
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