Cognitive image, affective image, cultural dimensions, and conative image: A new conceptual framework
Destination image is essential to tourists' loyalty and has been discussed in length among researchers and marketers in the tourism industry for decades. Based on a literature review, the destination image model, including cognitive image, affective image, and conative image, has been firmly es...
Main Authors: | Shaohua Yang, Salmi Mohd Isa, Yiyue Yao, Jinyuan Xia, Danping Liu |
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Format: | Article |
Language: | English |
Published: |
Frontiers Media S.A.
2022-08-01
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Series: | Frontiers in Psychology |
Subjects: | |
Online Access: | https://www.frontiersin.org/articles/10.3389/fpsyg.2022.935814/full |
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