THE EFFICIENCY OF COMMUNICATION CAMPAIGNS OF PUBLIC INSTITUTIONS FROM ROMANIA THROUGH MEDIA

THE EFFICIENCY OF COMMUNICATION CAMPAIGNS OF PUBLIC INSTITUTIONS FROM ROMANIA THROUGH MEDIA

In the present research I will analyze the reactions and opinions of the interviewed persons regarding the efficiency of communication campaigns of public institutions in Romania through the media and also it will be analyzed the justified expectations of the respondents regarding a more efficient c...

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Bibliographic Details
Main Author:	TERCHILA SORIN
Format:	Article
Language:	deu
Published:	University of Oradea 2015-07-01
Series:	Annals of the University of Oradea: Economic Science
Subjects:	communication, public institutions, mass media, efficiency
Online Access:	http://anale.steconomiceuoradea.ro/volume/2015/n1/069.pdf

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