Designing The Proposed Improvement of TIX ID Online Cinema Ticket Purchase Service Quality
TIX ID is application in Indonesia that provides new experiences in purchasing cinema tickets. The success of a company can be seen from service quality in fulfilling the satisfaction of customers. Therefore, the purpose of this study is to designing the proposed improvement TIX ID online cinema tic...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Muhammadiyah University Press
2020-12-01
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| Series: | Jurnal Ilmiah Teknik Industri |
| Subjects: | |
| Online Access: | http://journals.ums.ac.id/index.php/jiti/article/view/11540 |
| _version_ | 1819055998398103552 |
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| author | Julya Ditazha Eko Pujiyanto I Wayan Suletra |
| author_facet | Julya Ditazha Eko Pujiyanto I Wayan Suletra |
| author_sort | Julya Ditazha |
| collection | DOAJ |
| description | TIX ID is application in Indonesia that provides new experiences in purchasing cinema tickets. The success of a company can be seen from service quality in fulfilling the satisfaction of customers. Therefore, the purpose of this study is to designing the proposed improvement TIX ID online cinema ticket purchase service quality. This study was conducted in three stages, namely testing the hypotheses of the relationship between variables using PLS-SEM, measuring service quality using the servqual method, and designing the proposed improvement. The result of this study is e-service quality has a significant effect on e-satisfaction and e-loyalty. In addition, the dimensions of e-service quality are dominant effect on the low TIX ID service quality is compensation, with a gap of 27%. Recommendations for improvement are providing customer access to be able to contact customers service directly and SOP of the cooperation TIX ID and DANA. |
| first_indexed | 2024-12-21T13:16:25Z |
| format | Article |
| id | doaj.art-bbf663ebb92f4e33aa40fd118e75a6d1 |
| institution | Directory Open Access Journal |
| issn | 1412-6869 2460-4038 |
| language | English |
| last_indexed | 2024-12-21T13:16:25Z |
| publishDate | 2020-12-01 |
| publisher | Muhammadiyah University Press |
| record_format | Article |
| series | Jurnal Ilmiah Teknik Industri |
| spelling | doaj.art-bbf663ebb92f4e33aa40fd118e75a6d12022-12-21T19:02:43ZengMuhammadiyah University PressJurnal Ilmiah Teknik Industri1412-68692460-40382020-12-0119216717510.23917/jiti.v19i2.115405991Designing The Proposed Improvement of TIX ID Online Cinema Ticket Purchase Service QualityJulya Ditazha0Eko Pujiyanto1I Wayan Suletra2Sebelas Maret UniversitySebelas Maret UniversitySebelas Maret UniversityTIX ID is application in Indonesia that provides new experiences in purchasing cinema tickets. The success of a company can be seen from service quality in fulfilling the satisfaction of customers. Therefore, the purpose of this study is to designing the proposed improvement TIX ID online cinema ticket purchase service quality. This study was conducted in three stages, namely testing the hypotheses of the relationship between variables using PLS-SEM, measuring service quality using the servqual method, and designing the proposed improvement. The result of this study is e-service quality has a significant effect on e-satisfaction and e-loyalty. In addition, the dimensions of e-service quality are dominant effect on the low TIX ID service quality is compensation, with a gap of 27%. Recommendations for improvement are providing customer access to be able to contact customers service directly and SOP of the cooperation TIX ID and DANA.http://journals.ums.ac.id/index.php/jiti/article/view/11540service qualitytix idpls-semservqual method |
| spellingShingle | Julya Ditazha Eko Pujiyanto I Wayan Suletra Designing The Proposed Improvement of TIX ID Online Cinema Ticket Purchase Service Quality Jurnal Ilmiah Teknik Industri service quality tix id pls-sem servqual method |
| title | Designing The Proposed Improvement of TIX ID Online Cinema Ticket Purchase Service Quality |
| title_full | Designing The Proposed Improvement of TIX ID Online Cinema Ticket Purchase Service Quality |
| title_fullStr | Designing The Proposed Improvement of TIX ID Online Cinema Ticket Purchase Service Quality |
| title_full_unstemmed | Designing The Proposed Improvement of TIX ID Online Cinema Ticket Purchase Service Quality |
| title_short | Designing The Proposed Improvement of TIX ID Online Cinema Ticket Purchase Service Quality |
| title_sort | designing the proposed improvement of tix id online cinema ticket purchase service quality |
| topic | service quality tix id pls-sem servqual method |
| url | http://journals.ums.ac.id/index.php/jiti/article/view/11540 |
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