Kommunikativ adfærd i virksomhedsrepræsentationer

This article presents the results of an empirical pilot-study of Danish and French company presentations. The aim of the study is to establish how human relations manifest themselves in the linguistic surface. The results are divided into horizontal (Distance) and vertical (Authority) relations. T...

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Main Author: Helle Hermann
Format: Article
Language:deu
Published: Aarhus University 2001-02-01
Series:Hermes
Online Access:https://tidsskrift.dk/her/article/view/25651
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author Helle Hermann
author_facet Helle Hermann
author_sort Helle Hermann
collection DOAJ
description This article presents the results of an empirical pilot-study of Danish and French company presentations. The aim of the study is to establish how human relations manifest themselves in the linguistic surface. The results are divided into horizontal (Distance) and vertical (Authority) relations. The study is based on the concepts of Face and Facework and through a systematization of the chosen Facework strategies differences between Danish and French communicative behavior are shown. The Danish companies appear to have a communicative profile indicating a wish to establish close relations with the reader and a greater need of selfpraise than the French companies.
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spelling doaj.art-bc8dc15413a3448e80b05079751006252022-12-22T01:07:20ZdeuAarhus UniversityHermes0904-16991903-17852001-02-01142710.7146/hjlcb.v14i27.25651Kommunikativ adfærd i virksomhedsrepræsentationerHelle Hermann This article presents the results of an empirical pilot-study of Danish and French company presentations. The aim of the study is to establish how human relations manifest themselves in the linguistic surface. The results are divided into horizontal (Distance) and vertical (Authority) relations. The study is based on the concepts of Face and Facework and through a systematization of the chosen Facework strategies differences between Danish and French communicative behavior are shown. The Danish companies appear to have a communicative profile indicating a wish to establish close relations with the reader and a greater need of selfpraise than the French companies. https://tidsskrift.dk/her/article/view/25651
spellingShingle Helle Hermann
Kommunikativ adfærd i virksomhedsrepræsentationer
Hermes
title Kommunikativ adfærd i virksomhedsrepræsentationer
title_full Kommunikativ adfærd i virksomhedsrepræsentationer
title_fullStr Kommunikativ adfærd i virksomhedsrepræsentationer
title_full_unstemmed Kommunikativ adfærd i virksomhedsrepræsentationer
title_short Kommunikativ adfærd i virksomhedsrepræsentationer
title_sort kommunikativ adfaerd i virksomhedsrepraesentationer
url https://tidsskrift.dk/her/article/view/25651
work_keys_str_mv AT hellehermann kommunikativadfærdivirksomhedsrepræsentationer