The evolution model of Uppsala in light of the complex adaptive systems approach
The behavioral approach to the internationalization of companies explains that the movements toward external markets occur in accordance with the increasing commitment of resources to mitigate the effects of uncertainty and reduce the perception of risk. Evidence indicates that the theories and prac...
| Main Authors: | , |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Escola Superior de Propaganda e Marketing - ESPM
2013-11-01
|
| Series: | Internext: Revista Eletrônica de Negócios Internacionais |
| Subjects: | |
| Online Access: | https://internext.espm.br/internext/article/view/205 |
| _version_ | 1819057198536327168 |
|---|---|
| author | Rennaly Alves da Silva Walter Fernando Araújo de Moraes |
| author_facet | Rennaly Alves da Silva Walter Fernando Araújo de Moraes |
| author_sort | Rennaly Alves da Silva |
| collection | DOAJ |
| description | The behavioral approach to the internationalization of companies explains that the movements toward external markets occur in accordance with the increasing commitment of resources to mitigate the effects of uncertainty and reduce the perception of risk. Evidence indicates that the theories and practices developed in the domestic market may not be able to explain the reality of companies that operate in international markets. Thus, the Paradigm of Complexity presents itself as a comprehensive alternative to realize the relationships within organizations and markets. Accordingly, the aim of this theoretical paper is to analyze the evolution of the Uppsala Model between years 1975 and 2010 with the understanding of the companies in the process of internationalization as Complex Adaptive Systems, in accordance with the Model Kelly and Allison (1998). Four propositions are presented that show the links between the approaches. The most surprising is the perception that the conceptual evolution of the Uppsala Model seems to accompany the evolution of complexity levels, presented in Model Kelly and Allison. |
| first_indexed | 2024-12-21T13:35:30Z |
| format | Article |
| id | doaj.art-bcbcda37e72b4814bc0134bfd97ba118 |
| institution | Directory Open Access Journal |
| issn | 1980-4865 |
| language | English |
| last_indexed | 2024-12-21T13:35:30Z |
| publishDate | 2013-11-01 |
| publisher | Escola Superior de Propaganda e Marketing - ESPM |
| record_format | Article |
| series | Internext: Revista Eletrônica de Negócios Internacionais |
| spelling | doaj.art-bcbcda37e72b4814bc0134bfd97ba1182022-12-21T19:02:11ZengEscola Superior de Propaganda e Marketing - ESPMInternext: Revista Eletrônica de Negócios Internacionais1980-48652013-11-0183638010.18568/1980-4865.8363-80159The evolution model of Uppsala in light of the complex adaptive systems approachRennaly Alves da Silva0Walter Fernando Araújo de Moraes1Universidade Federal da Paraíba - UFPBUniversidade Federal de PernambucoThe behavioral approach to the internationalization of companies explains that the movements toward external markets occur in accordance with the increasing commitment of resources to mitigate the effects of uncertainty and reduce the perception of risk. Evidence indicates that the theories and practices developed in the domestic market may not be able to explain the reality of companies that operate in international markets. Thus, the Paradigm of Complexity presents itself as a comprehensive alternative to realize the relationships within organizations and markets. Accordingly, the aim of this theoretical paper is to analyze the evolution of the Uppsala Model between years 1975 and 2010 with the understanding of the companies in the process of internationalization as Complex Adaptive Systems, in accordance with the Model Kelly and Allison (1998). Four propositions are presented that show the links between the approaches. The most surprising is the perception that the conceptual evolution of the Uppsala Model seems to accompany the evolution of complexity levels, presented in Model Kelly and Allison.https://internext.espm.br/internext/article/view/205internacionalizaçãomodelo de uppsalaparadigma da complexidadesistemas adaptativos complexos |
| spellingShingle | Rennaly Alves da Silva Walter Fernando Araújo de Moraes The evolution model of Uppsala in light of the complex adaptive systems approach Internext: Revista Eletrônica de Negócios Internacionais internacionalização modelo de uppsala paradigma da complexidade sistemas adaptativos complexos |
| title | The evolution model of Uppsala in light of the complex adaptive systems approach |
| title_full | The evolution model of Uppsala in light of the complex adaptive systems approach |
| title_fullStr | The evolution model of Uppsala in light of the complex adaptive systems approach |
| title_full_unstemmed | The evolution model of Uppsala in light of the complex adaptive systems approach |
| title_short | The evolution model of Uppsala in light of the complex adaptive systems approach |
| title_sort | evolution model of uppsala in light of the complex adaptive systems approach |
| topic | internacionalização modelo de uppsala paradigma da complexidade sistemas adaptativos complexos |
| url | https://internext.espm.br/internext/article/view/205 |
| work_keys_str_mv | AT rennalyalvesdasilva theevolutionmodelofuppsalainlightofthecomplexadaptivesystemsapproach AT walterfernandoaraujodemoraes theevolutionmodelofuppsalainlightofthecomplexadaptivesystemsapproach AT rennalyalvesdasilva evolutionmodelofuppsalainlightofthecomplexadaptivesystemsapproach AT walterfernandoaraujodemoraes evolutionmodelofuppsalainlightofthecomplexadaptivesystemsapproach |