Down the Neoliberal Path: The Rise of Free Choice Feminism

The free choice ideology dictates that any time a woman makes a choice it is an act of feminism. The idea that personal choice presupposes the faraway horizons of freedom and its guarantee, as well as the undoubted potentials of women’s empowerment, makes up the central position of the critique in t...

Full description

Bibliographic Details
Main Author: Ankica Čakardić
Format: Article
Language:English
Published: Singidunum University. Faculty of Media and Communications 2017-10-01
Series:AM: Art + Media
Subjects:
Online Access:http://fmkjournals.fmk.edu.rs/index.php/AM/article/view/215
_version_ 1830414513673863168
author Ankica Čakardić
author_facet Ankica Čakardić
author_sort Ankica Čakardić
collection DOAJ
description The free choice ideology dictates that any time a woman makes a choice it is an act of feminism. The idea that personal choice presupposes the faraway horizons of freedom and its guarantee, as well as the undoubted potentials of women’s empowerment, makes up the central position of the critique in this essay. Our text is divided into two parts. In the first part of the paper we are going to outline the basic assumptions of neoliberalism, in order to use them as foundations for the argument about its feminist affirmation. We will illustrate the relationship between neoliberalism and feminism by using the example of women's entrepreneurship, which is usually interpreted as a strategy of undeniable emancipation. In the second part of the essay, as a concrete response to ‘neoliberal feminism’, we are going to point to the progressive potential of social reproduction theory and socialist-feminist practice to be further developed out of it. Given the intention of this text is not to exhibit a detailed historical-comparative analysis of feminism, we are merely going to use concrete examples to illustrate the link between feminism and neoliberalism, and to map the shift from early second-wave feminism to identity politics and the cultural turn that swallows up the critique of political economy.   Article received: June 2, 2017; Article accepted: June 16, 2017; Published online: October 15, 2017; Original scholarly paper How to cite this article: Čakardić, Ankica. "Down the Neoliberal Path: The Rise of Free Choice Feminism." AM Journal of Art and Media Studies 14 (2017): 33-44. doi: 10.25038/am.v0i14.215
first_indexed 2024-12-20T20:46:19Z
format Article
id doaj.art-bcf75803d7704b889613b64f07fd26e1
institution Directory Open Access Journal
issn 2217-9666
2406-1654
language English
last_indexed 2024-12-20T20:46:19Z
publishDate 2017-10-01
publisher Singidunum University. Faculty of Media and Communications
record_format Article
series AM: Art + Media
spelling doaj.art-bcf75803d7704b889613b64f07fd26e12022-12-21T19:27:02ZengSingidunum University. Faculty of Media and CommunicationsAM: Art + Media2217-96662406-16542017-10-01014334410.25038/am.v0i14.215213Down the Neoliberal Path: The Rise of Free Choice FeminismAnkica Čakardić0Faculty for Humanities and Social Sciences, ZagrebThe free choice ideology dictates that any time a woman makes a choice it is an act of feminism. The idea that personal choice presupposes the faraway horizons of freedom and its guarantee, as well as the undoubted potentials of women’s empowerment, makes up the central position of the critique in this essay. Our text is divided into two parts. In the first part of the paper we are going to outline the basic assumptions of neoliberalism, in order to use them as foundations for the argument about its feminist affirmation. We will illustrate the relationship between neoliberalism and feminism by using the example of women's entrepreneurship, which is usually interpreted as a strategy of undeniable emancipation. In the second part of the essay, as a concrete response to ‘neoliberal feminism’, we are going to point to the progressive potential of social reproduction theory and socialist-feminist practice to be further developed out of it. Given the intention of this text is not to exhibit a detailed historical-comparative analysis of feminism, we are merely going to use concrete examples to illustrate the link between feminism and neoliberalism, and to map the shift from early second-wave feminism to identity politics and the cultural turn that swallows up the critique of political economy.   Article received: June 2, 2017; Article accepted: June 16, 2017; Published online: October 15, 2017; Original scholarly paper How to cite this article: Čakardić, Ankica. "Down the Neoliberal Path: The Rise of Free Choice Feminism." AM Journal of Art and Media Studies 14 (2017): 33-44. doi: 10.25038/am.v0i14.215http://fmkjournals.fmk.edu.rs/index.php/AM/article/view/215neoliberalism, capitalism, free choice ideology, women’s entrepreneurship, feminism, social reproduction theory
spellingShingle Ankica Čakardić
Down the Neoliberal Path: The Rise of Free Choice Feminism
AM: Art + Media
neoliberalism, capitalism, free choice ideology, women’s entrepreneurship, feminism, social reproduction theory
title Down the Neoliberal Path: The Rise of Free Choice Feminism
title_full Down the Neoliberal Path: The Rise of Free Choice Feminism
title_fullStr Down the Neoliberal Path: The Rise of Free Choice Feminism
title_full_unstemmed Down the Neoliberal Path: The Rise of Free Choice Feminism
title_short Down the Neoliberal Path: The Rise of Free Choice Feminism
title_sort down the neoliberal path the rise of free choice feminism
topic neoliberalism, capitalism, free choice ideology, women’s entrepreneurship, feminism, social reproduction theory
url http://fmkjournals.fmk.edu.rs/index.php/AM/article/view/215
work_keys_str_mv AT ankicacakardic downtheneoliberalpaththeriseoffreechoicefeminism