Behavioural intention of tourists towards volunteer tourism: A developing country perspective

Purpose: Although volunteer tourism has been studied via several theoretical lenses, little is known about the behavioural intention of potential volunteer tourists from developing nations. This study aimed to identify the behavioural intention of potential volunteer tourists and the factors motivat...

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Bibliographic Details
Main Authors: Shahzar Ali Khan, Verda Khan, Mohd Asif Khan
Format: Article
Language:English
Published: International Hellenic University 2023-06-01
Series:Journal of Tourism, Heritage & Services Marketing
Subjects:
Online Access:https://www.jthsm.gr/vol9iss1/9-1-4.pdf